The vehicle electronic device market has recently surpassed the $20 billion mark, driven by the rapid advancement of smart technologies and the increasing integration of electronics in vehicles. This article delves into the factors contributing to this growth, the key players in the market, and the future outlook for automotive electronics.
The digital age has ushered in an era where everything is becoming "smart." From smartphones to smart TVs and refrigerators, the trend is now extending to vehicles. The automotive industry is experiencing a significant transformation with the advent of smart vehicles and vehicle networking. According to the Taiwan Institute for Information Industry (MIC), by 2015, global shipments of automotive microcontrollers were expected to reach 3 billion units, with the global vehicle information system market valued at $7.16 billion.
In response to this new era, South Korea's Hyundai-Kia Automotive Group has made a strategic entry into the automotive semiconductor industry. On April 16, Hyundai-Kia's subsidiary, Autron, officially registered and announced its focus on electronic devices, software platforms, and automotive semiconductor design. The company's core objective is to establish industry standards in five key areas: structural design of automotive electronics, non-memory semiconductor design, software, electronic remote control, and communications standardization.
This strategic move was spearheaded by Hyundai Motor President Chung Mong-koo. Under his leadership, Hyundai-Kia aims to maintain its leading position in the evolving car networking era by heavily investing in the automotive semiconductor industry. The goal is to make the Group's core business a dominant force in the smart car market.
The high growth potential of the automotive semiconductor market is a key reason for Hyundai-Kia's focus. The development of intelligent vehicles requires advanced electronics for various systems, including powertrain, chassis control, safety systems, and infotainment. The concept of vehicle networking necessitates wireless services to connect to cloud computing servers, providing real-time data on vehicle status and driver behavior. Semiconductors are the foundation of these intelligent applications.
The Taiwan Electrical and Electronic Manufacturers' Association predicted that the global automotive electronics production value would reach nearly $191 billion by 2012, with automotive electronics accounting for 40% of vehicle costs. Gartner projected that the global automotive semiconductor market would reach $25.7 billion by 2014. As of now, the vehicle electronic device market has exceeded $20 billion and continues to grow rapidly.
Hyundai-Kia is not alone in recognizing the potential of the automotive semiconductor market. German auto parts giants Continental AG and Bosch Group have already entered the competition. Additionally, South Korea's largest electronics company, Samsung Electronics, is making significant investments in manpower and resources to capture a share of this lucrative market.
Hyundai-Kia estimates that electronic components currently account for 20-30% of a vehicle's original price. With technological advancements and rising industrial prices, this market share is expected to expand further. The future of the vehicle electronic device market looks promising, with continuous development and innovation driving growth.
The vehicle electronic device market has surpassed $20 billion, reflecting the increasing integration of smart technologies in the automotive industry. Hyundai-Kia's strategic entry into the automotive semiconductor market, along with the efforts of other major players, underscores the significant growth potential of this sector. As the demand for intelligent vehicles continues to rise, the market for automotive electronics is set to expand further, shaping the future of transportation.
For more information on the automotive semiconductor market, you can refer to Gartner's automotive semiconductor report and Deloitte's insights on the future of automotive electronics.
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