Every single online store needs to have a shipping return policy. And, it needs to be accessible for everyone that is considering buying from the website. The problem that many people have, is that they don’t find the return policy, or they don’t understand what the store is trying to say. This is pages on pages about the policy without actually explaining it.
This is why you need to make sure that if you are creating your return policy, you need to make sure that you are considering these tips. This is to make sure that you are going to have a legit document that your customers will find and understand. These are the tips for writing your return policy correctly.
1) Make your return policy is easy to find
The first and most important thing about the return policy is that it needs to be accessible. And, you need to make sure that it is easy to find. Adding the policy at a place where it is hard to find isn’t legit.
There should normally be a link at the home page to the return policy. The link needs to be large enough for everyone to see and easy to access. If you have problems later on with customers that couldn’t found your policy, you aren’t going to have problems with your legal team.
2) Ensure it’s easy to understand
Did you ever read a return policy and you didn’t understand a word they are saying? You are reading English, but it feels like you are reading a completely different language?
Don’t make the same mistake as the return policies that are hard to understand. It is important and in the best interest of the business to make sure that your return policies are easy to understand. In plain English that anyone all over the world will understand. You need to remember that with an online store, you are dealing with people that aren’t native English.
3) Be clear about your refund policies
One of the most essential things in the return policy is that you need to make it clear if you are going to offer a full refund or if you are only going to give instore credit. This is important for everyone to know.
If you are only going to offer an in-store credit option, it is essential to make sure that you are stating it clearly. Otherwise, there might be problems later on. There aren’t many people that would like to get instore credit instead of a full refund.
4) Give access to numbers or email for extra assistance with a shipping return policy
Something that many people forgot is at the end of the refund policy, to add something important. Access to numbers and email addresses for assistance with the shipping return policy. This is important to make sure that there is assistance available for those that don’t know and understand your return policy. Or, if they have some additional questions about it.
It is a sign of true customer service to add numbers and email addresses to your return policy for further assistance. Otherwise, people might struggle to find someone for assistance.
With these tips, you will know for sure that everyone will be able to access your shipping return policy. And, that you will know for sure that it is easy to read, easy to understand and that everything is clear. Especially if this comes to getting instore credit instead of a full refund. If you follow these tips, you will not have any problems with customers and your return policy.
For more than a hundred years, BCR Australia has continued to help businesses obtain an optimal logistics solution through the use of 3PL warehousing and transportation, including air freight and sea freight services to and from all major ports of Australia, including Brisbane, Sydney, Melbourne, Adelaide and Fremantle (Perth).
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