With newer technologies being invented with each passing day, people are coming up with more and more unique ways to promote their work.
Internet is fast becoming a favourite among companies when it comes to using it as an effective tool to market their products. This medium has wide reach and guarantees much more exposure as compared to the traditional media. Also, with using this medium it is possible to reach the target audience easily and effectively. However, the Internet can also be a medium to indulge in unethical marketing strategies and activities. Many companies sling dirt on successful competitors to sabotage them, for example the Questnet scam.
The recent report of the Questnet scam circulating online has raised many questions about the company. Loyal customers know the real story whereas many others are trying to figure out the truth. However, one thing that keeps the company from sinking in the eyes of the customers is the number of positive stories present on the Internet since almost a decade. This is just one example of the many wrongly framed companies over the online platform. This tells us about the serious damage that competitors do to the brand image of the company using Internet as a medium.
Since a long time, people have often stooped low and indulged in unlawful practices while vandalising their competitors. Now with the increasing use of Internet, these kinds of practices are on an all time high. It has become relatively easy to make unseen digs at the competition and try to sabotage them in front of the customers on a large platform. This has made trusting Internet very difficult. Everyday there are new reports of fraud and scam circulating online. It has become hard to trust them. The best thing to do is do personal research and only then believe anything that one reads on the Internet.
There are also a lot of schemes present on the Internet that promise customers fast money without having to work. Most of these pyramid schemes are dubious. People get conned on a regular basis by enrolling in these schemes. This has greatly tainted the medium and turned people into sceptics even when they come across anything genuine. This is exactly the case with the Questnet scam. One of the new genuine business using the Internet to operate, the competitors have accused it of being one of the suspicious schemes. The truth be told, the company functions on multi level marketing strategy, which is nothing like any pyramid scheme. It is a one hundred percent genuine and legit marketing schemes.
As more and more reports of things like the Questnet scam come to the surface, it increases the suspicion that people have in trusting this fast emerging medium. This kind of reports and activities can hamper the growth of such a powerful media tool. If these things continue, there will be a day when the most effective medium will no longer be included in the various marketing plans and will not be considered as an effective tool either.
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