Pro Tips on Hiring & Retaining the Best Employees for Your Business

How to Find Competent Employees:

Use Your Branding

One of the first things you'll do when you begin developing your business's approach to recruiting and hiring is to use branding efficiently. Employer branding is defined as how you market your store/business to new candidates and job seekers. The way you promote your business impacts your ability to attract relevant people and make them want to join your team. To make employer branding effective in your recruiting and hiring processes, first, find out what makes you different. You may need to showcase yourself by mentioning the;

• Benefits offered
• Growth opportunities
• Market salaries
• Workplace perks
• Incentives
• Workplace culture

Once you've identified these things, you should state them in the following locations:

• Store's website
• Social media platforms
• Job descriptions
• Your initial recruiting emails
• The job boards on which you post your vacancies

Find the Right Job Platform to Advertise

There is a variety of great job boards out there on the internet. Most of them offer advanced functions like a wide reach, reasonable pricing options, applications tracking, automated replies, and employees from different fields. If you aren't getting any benefits from job boards, try listing your position on industry-specific websites, like local job boards, IT job boards, or remote job boards. Some of the most famous job boards are:

• com
• Glassdoor
• craigslist
• LinkedIn
• Monster

Ask Existing Customers & Employees for Referrals

Your current staff can be used as a means of sourcing new hires. Everyone has a network of friends or ex-colleagues that you could tap into. Moreover, your existing team already know your business, so they will know who from their network would be fittest for the job.

Another useful source for recruitment is your customer database. An employee acquisition from your customer database is ideal since they would already be familiar with your business and you with them as professionals. For this reason, if you're a repair store owner, you need an efficient repair shop software with a customer-facing display. Showcase the job ad on that screen so that your customers refer anyone relevant to the job.

Track Your Hiring Success

Make sure your hiring processes are being evaluated and are heading towards success because everyone wants to analyze the outcome of their efforts. It will assist you in determining whether or not you're making the right decisions for your business, employees, and new hires consistently. Some tips for tracking your hiring processes are;

• Ask the coworkers of your new hire to ensure that the person is meeting all expectations.
• Check-in with the new employee to ensure they're happy with their position.
• Do frequent performance reviews for all employees so you can evaluate their work and calculate the ROI.
• Float an inhouse survey of employee recommendations and referrals to see how successful their referrals are vs. the candidates you hire. It will provide beneficial insights into how valuable your employee referrals are and how well your current employees know who'd be a good fit at your company.

Now that we've reviewed the above tips, you should follow when recruiting and hiring, let's cover some important details about how to retain your best-performing employees.

How to Keep Your Best Employees: Show them opportunities (Rewards too)

If employees feel they have hit a wall (metaphorically) or they are stuck at the same point, they'll not stay with you. Similarly, if they don't see any viable future within their position or your business, they will look for better opportunities elsewhere. If you empower your employees and help them in acquiring more skills and progress in their niche, they are more likely to remain loyal.

One advice to encourage them to keep growing is to make it easier for them to learn more about their field and letting them control the team.

Maintain a Work-Life Balance

Peace of mind has become more important to employees than ever before. You need to accept and value their personal lives, as well. But, if you consistently make them check-in early and ask for overtime, they will start looking for other jobs. If you have a computer shop POS software in place, you can track your employees' shifts and make them pay for overtime, and what they deserve in return to their efforts.

Due to the COVID-19 uncertainty, the option to work from home has become easier to work without having to go out. Remote working gives the kind of flexibility that employees want because they can work at times when they can focus completely. If any loyal employee asks you for flexible timings, don't refuse the request. (It's a super pro tip to keep your employees faithful to you!)

Don't Micromanage

If you are at a super managerial position, CEO, or COO of the organization, the best way to work with your team is to give them clear direction. If you overview the entire process and assign a team lead for the employees in the lower hierarchy, you allow them plenty of space to do what they have to do, more efficiently. They may get their work done in a completely different way than you, but this should not matter as long as they get the results.

But, if you're constantly pinging them, employees feel untrusted and are more likely to leave. Businesses who have petty rules and regulations stand the risk of losing valuable employees to competitors. Remember, if you expect your team to keep a long-term commitment to you, it will be equally vital that you give them good reasons to stay. Good Luck!