Business cards are a great way to assert your position in any organization. It is also a great way to increase contacts and empower and expand your business
Not only is your designation printed on any business card, it also includes your contact details. However, a business card is much more than all this. It also asserts what kind of person you are, and also determines what you are projecting yourself to be like. If you want to come across as someone who is authoritative, make sure your business card aptly highlights that. If you want to show that you’re someone who is funny, cheerful and lively then your business card can do that for you.
There are many techniques in creating a business card. Each variety has some special features and can project something different about your personality. For example, the spot gloss business card is used to highlight a particular area on your card by applying a glossy texture to it. The rest of the card remains matte. The interesting part of this card is the varied texture which is super cool to touch and feel. Not only can it highlight the desired area, it also feels nice to the touch and produces a better effect than a card which is all matte or all gloss. This feature in the business card aims to add a whole new dimension to the card and can improvise your logo or name or anything else, where you want to attract attention of the beholder.
Another exciting and contemporary specimen of business cards is the foil stamped business card. This technology is comparatively newer and is a revolution in the card printing circuit. Just imagine that you introduce yourself to someone and then give them on of these business cards; they’ll be completely floored. Not only is it stylish, but it also has a sense of power and achievement written all over it. This variety of card uses a 17pt paper that has been silk laminated. This ensures that it has a longer lasting capacity than any card which has been prepared from normal paper. The silk lamination also provides a layer of understated sheen and is also smooth to the touch. It is tear resistant and also crease resistant owing to the silk façade. It usually has a thickness which is around 60% of that of an average credit card.
The foil stamped business card obviously uses foil to enhance the total appeal of the card. You can choose from gold or silver foil and also choose which color background you want to accompany it. The foil is embedded in such a way that it shines brightly, that too under any lighting conditions. This is one card that you can be absolutely sure will impress your new contacts.
No business is complete without proper publicity and good marketing. In order for any business to flourish and last, strategies should be put in place. The first step in strategy building is to create a reliable and powerful contact base. Therefore, the best way to ensure that and impress your new contacts, you must invest in business cards that simply mean one business – to impress. It should also express your personality or at least what you want to appear like in front of those new people. Spot gloss business card ensures that your business will not be underrated.
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