What Is The Brightcove Platform?

Watching television on the Internet is finally a reality - its name is Brightcove.com, you need to ask how the telly will appear like when it does eventually move online.

Well as luck would have it, it already has, and you can see for yourself by visiting the Brightcove web site. Although Brightcove is selling itself as the ideal server for all producers and vendors of online video merchandise, at this point it seems to be more appropriate as a platform for creators and marketers of professional video content. If you're an Internet marketer who already has a prosperous website and who requires a platform to handle a line of video merchandise, Brightcove is the perfect option for your commercial enterprise. You can set in motion your own Internet channel on Brightcove for marketing your video merchandise and they offer video subject producers two options - the Brightcove Network and the Brightcove Platform. With either option you can make a free account that lets you make your own video channel, upload and trade your video products, and inset videos from Brightcove.com on your own blog or web site. The standard format is named the Brightcove Network which is free to use and plain to understand.

The Brightcove Network allows individual content producers to - publish video merchandise for free - let Brightcove manage your advertisement - keep half of the advertising revenue and, trade downloads of your video merchandise. Brightcove makes it simple to encode and upload your videos where you can add thumbnails, text descriptions, or video stills to make it simple for customers to locate the titles they're interested in. You can even organize your videos into lineups to control how they are viewed. Your channel is advertised for free on the Brightcove site, and you can imbed codes in your web log posts to site content on your own web site. Brightcove takes care of the hosting and deliverance of your content. Major mass media corporations are already using Brightcove to host millions of video streams because they help you reach an audience with your video content by listing your videos in the major Internet search engines. SEO characteristics built into your Brightcove channel get your videos numbered and ranked in the major video search engines, as well as in traditional text-based search engines.

The Brightcove Platform is planned for media businesses, broadcasters and Internet marketers but, it also permits you to choose your preferred format for producing a revenue stream from your online video products. By paying a user fee to release your videos, they allow you to, sell your own advertising or select to run no ads at all, Keep all revenue generated from your advertising and sell downloads of your video products. When you market your production with skill and determination, customers will find you on the Web. Fundamentally, when customers find what they're searching for, they don't care if it's being delivered by a large output studio or by an individual entrepreneur with a webcam.