The increasing number of smartphone users has led to the development of a separate market entity by itself. This wide base of smartphone users forced companies to concentrate on developing apps for mobile devices to generate better business. This comparative study of mobile app development on top of different mobile operating systems intends to help you choose a development platform to start with when you have shoe-string budget or resource constraints.
With more than 1.4 billion active devices using the platform, Android holds the largest share with 62% of all smartphone users globally. Developing an Android app is useful if you target wider demographics and advertisement revenues since Android apps fetch better ad revenues compared to other platforms.
Pros and Cons of Android App Development
iOS
Apple products always carry the premium tag with them. With limited number of models and higher costs, Apple targets only a specific set of users. Apple generates considerable revenue from apps and services than from the sales of the device itself. Piggybacking on this concept for development is a good idea. Apple offers you higher app revenue as users are willing to pay for their needs. If your app is targeted at premium level users, you might consider developing iOS mobile apps.
Windows Phone
Although Windows is the leader in desktop OS for decades, their Mobile OS is not as popular. Windows based devices consists of less than 3% of the entire smartphone population. So is it worth to develop an app for Windows?
Pros and Cons of Windows Phone Development
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