24Seven Cart, an eCommerce platform, releases DekorWorld.in

Dekorworld.in, the eCommerce venture of Kabra Exports, came into existence in 1997. It operates under the auspices of a decade old company, Kabra Exports, manufacturer and exporter of home furnishing, made-ups and fashion accessories. The company’s advancement into this online vertical shows its urgent need to cater to the different overseas markets.

                      

“The flexibility of the architecture to integrate various customizations had induced the Dekorworld.in to select 24Seven Cart”, said by one of the company’s representatives. “We were looking at different options which could match our customization requirements. 24Seven Cart was the most obvious choice after considering its 100% customization feature.”

 

It is very simple to integrate various features with this matrix custom-made eCommerce platform. “Customizing the data feeds and various promotional discounts under the marketing module and managing te content were the few unique requirements developed for the Dekorworld.in website,” said one of the spokesperson on LAN Services.

The flexible .NET based architecture give developers the ability to integrate any made-to-order requirements. A few made-to-order features include:

 

1)    Displaying different products to domestic and international customers by tracking the IP addresses.  2)    Separate section to receive bulk purchase orders.  3)    Offering additional discounts for first time customers.  4)    Additional discount offered on payments through credit card purchases.

Incorporating changes with respect to product attributes, marketing activities and order management was exhaustively utilized features of this eCommerce platform.

 

24Seven Cart is the flagship product under the aegis of LAN Services which is a California-based company. The company offers a wide range of e-retailing solutions like RMS eCommerce integration, searchengine marketing, point-of-sale solution for quick service restaurants, online store management, etc. For detailed information about the 24Seven Cart.

 

Integrating RMS with 24Seven Cart has its own advantages. It helps online retailers in crossing the locational barrier and reaching out to the new marketplaces like eBay & Amazon. It reduces the overhead costs by reducing the manual entries of data in multiple systems.

 

Since both the MS RMS and online store are updated in real-time basis, it maintains the accurate inventory levels in online store & multiple physical stores. Additionally, online retailers can install a scheduler to fix the timings to download orders and customer fulfillment data to MS Dynamics RMS.

 

The real-time updates between the two platforms also assist in automatically updating the images of standard & matrix products. This integration also offers the capability of managing the different price levels for B2C and B2B customers.

 

Apart from these features, the best part of this store is that it takes care of various aspects of the webstore management. Features like product zooming, customer’s wish list, featured products and access through social media login IDs etc. are making this webstore invincible. It even takes care of those customers/ visitors who leaves online retailers’ website at the checkout stage after adding products to their shopping carts. Email reminders are sent to such customers.

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