Did you know that there are some very basic aspects of your niche that will always be on your list of article topics? Some people will read the article and be satisfied, while others will read the same article and need more explanation. When that happens, the answer is to teach the same topic in a different way. This article covers how to teach the same topic in different ways.
Most people will have a list of article submission topics, and when they sit down to write they'll choose one of their topics and create an article around it. Then after finishing the article, they mark that topic off the list and go on to the next topic.
Did you know that there are some very basic aspects of your niche that will always be on your list of article topics? You simply can't cover them one time and mark them off the list--you need to write about that topic repeatedly teaching it in new and different ways each time.
If you've ever thought that you've written about everything you possibly can in your niche, this is an eye-opening concept. It means that you can never exhaust your writing topics, because you have several key subjects in your field that you will teach on repeatedly throughout your article marketing career.
I've had this experience myself. I get a lot of my article topics from questions that readers and clients ask me, and after giving a detailed reply to the person who asked the question, I'll often use my reply as the basis of a new article.
I see some questions come up again and again, so I know that an article answering that question will come in handy. There have been some aspects of my niche that I've thought that I've covered exhaustively, spelling out everything as clear as day (in my eyes). And I've thought, "If anyone comes to me with that question again, I can just refer him or her to this collection of articles I've written on that topic."
To my surprise, sometimes even after reading the articles I've written on the topic, I've had some readers come back to me and say, "I'm still not quite clear on it. Can you explain it to me again?"
That just goes to show that you can state things as clearly as you know how and give detailed examples, but not everyone is going to get it the first time. Some people will read the article and be satisfied, while others will read the same article and need more explanation. When that happens, the answer is to teach the same topic in a different way.
Why do your articles hit home with some people and not others? People learn in different ways. Some people like a "just the facts" approach and appreciate a straightforward step-by-step tutorial. Other people need to hear stories and examples for a concept to sink in.
I'm sure we've all had this experience--you may hear a topic taught one way, and you glean a little bit of information from the teaching. Then you hear the topic taught a different way, and you pick up a little more. Sometimes we need to read about the topic in several different articles and have it taught in multiple ways before we finally say, "Now I've got it!".
How do you teach the same topic in different ways? One approach is to think of different types of article formats and then use the format as an inspiration for a new article.
For example, there are two popular types of free reprint article formats--the article that gives a step-by-step tutorial teaching how to do something specific, and the article that is mainly made up of listed items based on an overarching topic.
If you have one topic that you want to teach in two different ways, you can write one piece of content that is a tutorial and one that incorporates a numbered list. For example, one article could have the title "How To Get Your Baby To Sleep Through The Night" (that's the step-by-step tutorial) and another article could be "10 Ways To Lull Your Baby To Sleep" (that would be the list article).
Are there some topics in your own field that people ask you about repeatedly? Are there some subjects that are fundamental and that every person needs to learn in order to get a handle on your niche?
These are the topics that you should always keep on your article idea list. It's an excellent exercise as a teacher and an expert in your niche to figure out new ways to teach "old" topics.
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