Technology has advanced drastically in recent times and reality is slowly drifting closer to the virtual world.
Shopping malls where people frequently go to indulge in window shopping or purchasing have now been transformed to virtual internet based enterprises to promote sales of products. Websites like Fashion and you have been created to make shopping an experience of comfort. With the availability of clothing and apparels available at just the pressing a button, people have logged on to see the diversity they have to offer. With a host of different products available customers are increasing in number on a daily basis. These websites also provide membership options so that people can avail the discounts the websites have to offer. The fashion industry is on an upward spiral as people have started giving importance to their looks. These websites have provided convenient tactics to make ease the task of shopping.
Websites like Fashion and you contain fashion blog posts that feature the recent trends that are prominent in the market as per the current scenario. As an accomplice style advisors constantly provide feedback to the customer in case of any query regarding a fashion faux pas etc. As the inclination towards fashion increases, consumers have realised the importance of these online ventures and their benefits on the whole. The main advantage of this online enterprise is to eliminate long hours of travelling to shop at malls or store. As the time being of vitality, people do not find adequate time to shop and indulge in sprees. To sustain the sale of various labels these enterprises provide discounts and sales to entice people into buying them.
Fashion and you is one website that has gained a lot of praises from the customers but tables turned when certain individuals starting attacking the company’s credibility. The accusations stated that the company was delivering shipment way beyond scheduled time. The allegations also stated that the apparels provided were substandard and fabric was defective. All these fraudulent conjectures were increasing but the irony was that there was no base to the accusation. With no proof and evidence supporting the accusations, the websites were suffering humiliation without any wrong doings.
These websites were tormented and questioned on daily basis by customers. To put an end to this drama, investigations were carried out and on completion it was found that Fashion and you did not have a hand in the issues they were being accused of instead the rumours were a cheap tactic undertaken by rival websites to tarnish the image of the website. Once the storm subsided the websites started reviving its image by promoting the company by offering discounts and deals suitable to the customers. This e-commerce enterprise has appealed to the customers even though it was subjected to loads of humiliation. The strength of a firm is judged by its recovery from troubles, and this enterprise has shown its power by collecting its lost splendour and reviving its identity once again. Fashion websites are a medium to ease shopping, so why create hullabaloo over something that is working towards the betterment of the customers.
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