Here is how to create and use infographics to help market your business. It is as simple as marketing with pictures!
Pinterest has become the most recent trend in business branding. Pinterest is no more an dno less than marketing with pictures. It is pretty basic really. You can use stunning visuals to help obtain a following on your boards then afterwards link back to your website. Here is how you can create and use infographics to help market your business.
: What Are Infographics?
Think of charts. Businesses use them frequently to transmit all kinds of info: stats, trends, percentages and the like. There are line graphs, pie charts, bar graphs and candlestick charts. Each offers a different way to analyze information in order that it is easy to understand. In business, what you want for your customers is for them to be able to understand what you do and who you are, without a bunch of difficulty.
These graphics abolish the technical terms and cut right to the chase. On a site like Pinterest, charts are wonderful ways to start sharing information about your business.
Marketing With Pictures: How to Use Infographics and Charts
It is not too hard to make a chart so long as you have the required info. Depending on that info, you can choose which visual representation would work the best for your audience. Because they use lots of color and you can readily decipher them, Pie charts are great. Always describe your diagram or graphic in the description for each pin on your pin board.
Here are some ideas of when to use them.
1) Share Testimonials
Do you have a spot on your website that is readily available for buyers to share their feedback? Always let them know that their information can be posted elsewhere. Design an infographic using colorful bubbles, as an example, each consisting of a blurb from your customer testimonials. Include links back to the actual page on your website with the full reviews.
2) Share Consumer Statistics
You gather certain information when buyers fill out forms at checkout on your site. Modify your forms to collect demographic info. Highlight that info on a bar chart showing who is purchasing from you. Use follow-up surveys to also collect this kind of information.
3) Share Responses to Customer Questions
If you present questions on your blog, use Pinterest to showcase the answers. Rank them in order of most popular response to least popular. Consumers rarely get to see the result of their answers to such questions, but you can help them out with an excellent infographic or chart.
4) Countdown to Big Events
Use images embedded with timers to keep the date of a valuable product release or announcement in the forefront of people's minds.
5) Share Trends
What trends are necessary to your business? Share them in chart form then demonstrate how you are meeting that trend with your company products.
What information would you like to share with readers and customers? Do it with infographics and charts on Pinterest. It is a really simple way to start marketing with pictures. You will be pleasantly surprised how rapidly your infographics can go viral on social media web sites like Pinterest and Facebook. Try it!
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