With all the trainings that go on about the many different ways to make a planned gift, fact is approximately 75% of all planned gifts are made through bequests.
With all the trainings that go on about the many different ways to make a planned gift, the fact is approximately 75% of all planned gifts are made through bequests. Most often when bequests mature the charitable beneficiaries find out about it when they receive a notice of probate or a letter from the attorney or trustees in the case of a trust.
There are some steps that should be taken automatically.
Internal:
Administrative Communication:
Tracking and Follow Up:
Additional Stewardship:
So often the deceased was someone known personally either through years of conversations and gifts, or through events or volunteer activities. If appropriate, you or someone from your nonprofit may choose to attend the funeral or memorial service to say goodbye to a person who cared enough to include your organization, along with other “family members”, in their last wishes.
You may want to remember the deceased in your newsletter as a way not only of recognizing the bequest, but also to let contributors know how important these types of gifts are to your organization. If this is done, I would encourage you to send the newsletter to surviving family members, along with a personal note – it may be an additional comfort to them and it’s a way to let them know more about your nonprofit’s work, and why it was important to their loved one.
BUDGETLESS PLANNED GIVING
Planned gifts are very often the largest contribution a donor ever makes. Yet sometimes it takes some convincing to get resources allocated to this type of campaign and if belt tightening becomes an issue for a nonprofit, this is an area that generally gets cut back first....Bequests and Charitable Gift Annuities
The most difficult part of bequest campaigns, in my opinion, is getting people to let you know once they have taken the necessary steps. It's believed only about 1/3 of the people who make testamentary gifts will self-identify in advance.THE PLANNED GIVING ADVISORY COUNCIL: Get Yourself Some Help
I believe that being able to ask for guidance and/or assistance is highly professional in almost any field and actually shows true confidence and competence. After all, nobody knows everything!