Too lazy to volunteer on Saturday? Too hungover to make it to church on Sunday morning? Just sip your coffee and still make a difference in the world.
Charity begins at home, and for many, that home ritual starts with a cup of coffee. Imagine starting your day knowing that your morning brew is making the world a better place. This isn't just a feel-good notion; it's a reality thanks to Fair Trade and other ethical coffee initiatives.
Fair Trade is a robust solution to the exploitation crisis in the coffee industry. It ensures that the coffee you drink was purchased under fair conditions. To become Fair Trade certified, importers must meet stringent international criteria and pay a fee to use the label. This includes paying a minimum price of $1.26 per pound, providing much-needed credit to farmers, and offering technical assistance, such as help transitioning to organic farming.
According to Fair Trade USA, Fair Trade coffee farmers receive an average of $1.50 per pound, compared to the $0.50 per pound they might get otherwise. This significant increase can make a world of difference in their lives and communities (Fair Trade USA).
While Fair Trade is a great start, some coffee companies go even further by donating all their profits to worthy causes. Two notable examples are Mission Grounds Gourmet Coffee and Coffee for Children. These companies not only support small farmers through Fair Trade practices but also use their retail profits to help impoverished children.
By choosing these brands over mainstream options like Starbucks, you can contribute to meaningful change. The $5 billion coffee industry has immense potential to support social causes, and your choice can be a part of that transformation.
We advocate for a complete transformation of the coffee industry. All coffee sold should be, at a minimum, Fair Trade Certified. If produced on a plantation, workers' rights should be guaranteed and independently monitored. Our vision includes:
Next time you sit inside a Starbucks, consider how your coffee choice can make the world a better place. By opting for Fair Trade, organic, and socially responsible coffee, you can support farmers, protect the environment, and help vulnerable communities. So, sip on that thought and make your morning coffee a force for good.
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