I cannot think of very many instances on the Internet where products are sold without a website. If you run your own online home based business you need a website of your own. Here are a few reasons I say that.
It is not easy to think of very many instances where products are sold without a website on the Internet. Here are a few reasons why you need your own website if you run an online home based business.
1. Check your competition. A lot of your competitors are using the same website provided by the opportunity you are all in.
Affiliate marketers, for example, all use the same affiliate website to sell products from. Also many of them use the identical landing pages to build their mailing list.
Is it your goal to stand out and get ahead of your competition? The best way to do that is to build your own website and put your own personal stamp on it.
This means purchasing a domain name specifically for your business. You can also then put your own unique header at the top of the web page.
You get to design the layout of your website as well as the color of it. When you have your own website these are all things you can do.
2. Make use of search engine optimization. Targeting specific keyword phrases is a good way to develop long term traffic for your online business.
If you use a website provided by your business opportunity you may not be able to do that. When you build your own site you can structure it to include the best on page SEO practices. This involves focusing on specific keyword phrases and placing them strategically on your site as a benefit to the search engines.
3. Build a list. Adding a sign up form to your own website allows you to build an email list.
A lot of the websites provided by network marketing and affiliate programs are not set up to build a mailing list. Having your own website will enable you to add optin forms on every web page which increases the chances of you getting more subscribers every day.
4. Stay flexible. The internet is a fast moving environment and things change rapidly. You can make changes to your website as necessary when you have control over it.
This means you can add new products as you come across them. Also you can remove products that you no longer wish to sell.
5. You can sell it in the future. A website might as well be your own when you are putting time, effort and money into promoting it. Whilst there is a lot of money to be made by selling existing websites, if you do not have your own website you can't do that.
From an online home based business point of view having your own website makes sense for many reasons.
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