3 Ways to generate leads off-line

Many people when they want to start an online business make a website and develop a good product or service but then they just seem to come to a standstill. They try to get leads and customers online and have some success. But they really want to develop more success and try to think of ways that they can use to advertise off line. This can be a little bit tricky but it can be done. There are some simple ways that you can use to get leads without having to do it all online.

Use direct mailers. This may not seem like the best idea or the newest and greatest idea but it will work. If you make sure that you have a great sales pitch and you obtain some addresses for mailing purposes then this can work. While many people will regard it as plain junk mail and throw it away, a percentage of people will probably take a look and think it looks interesting. It’s a good idea to take some time and think up a good sales line and something that will catch people’s attention so that they look at it.

Another way to try and get new leads is to write a press release. Now this may sound fairly easy but it’s not. You will need to either make sure that you can write a good press release or you should find someone that can write an effective press release for you. It’s not as easy as it sounds. But if you can do it, or you can find someone else that can, then you’re in business. Once it’s completed you should contact a local newspaper or ad company and try to get your press release in the paper. This can help because anyone that reads the paper will see your release.

The last way that most people don’t think about using is simple advertising. This could be done by printing up some business cards with your name, company name, and web address. Then, you simply leave your card anywhere you pass by. For example, you go to a restaurant, leave your business card with the tip, the same for anywhere that could be appropriate. While it’s very possible that the person you leave the card for may not be interested in your product or service, they might know someone that might be.

There are many other options for encouraging offline people to visit your site when online and it’s a good idea to research and develop new ideas. Those mentioned above are some of the more popular and easier ways to get leads. If you find that you are unable to do any or all of these, don’t worry, ask anyone that you know with a business or ideas to give you some tips or options that could help or you can look up other options online. There are so many different ideas, the main thing is to try and be creative. The more creative you are then the better chance you have of getting people’s attention. For more information on leads, please visit my blog at http://www.annettapowellonline.com.   See you there!

Yours Sincerely,
Annetta Powell
Your Professional Success Coach