How to Improve SEO with Long Tail Keywords
Promotion of a personal blog or a niche website is incomplete without the traffic.
And the best way to attract good traffic is lending value yourself for which content is the most effective medium. However,
mere content cannot attract the valuable traffic; there is also need to incorporate the keywords. But, just the simple addition of keywords can suffice? Actually, one has to smartly weave the long tail keywords, so that it can appeal the target audiences.Businesses, nowadays, are getting benefitted with own long tail keywords that are helping them to improve SEO leading to track new customers.“
Long tail keywords” –
What does the term mean?When there are three or more keywords each one narrow to more detailed search targeting particular sector, industry, product or service, then it is termed as long tail keywords.For instance:General word - ClothingDetailed word- Men’s ClothingLong tail keyword - Buy Men’s Clothing OnlineThe above mentioned example might have made you aware that the more detailed searches bring convenience to the searchers and they could easily get close to your website.
How to use long tail keywords?There is Google’s search box that offers good suggestions, and also the Keyword Tool by Google can be used without any cost and hassle. The tool makes the internet marketers aware about the numerous local searches particular to any developed long tail; besides, it suggests them with other relevant things that can be done. After development of long tail terms, it is also required to make their usage effective, so that they can help elevate the value of SEO. Few suggestions on using long tail keywords are described below.- Using the long tail keywords in the URLs of the website pages and blog posts- Using in the meta data- Using in the titles, subtitles and website’s content- Using in the titles and copy of your blogs as well as in the post on social media- Using in the anchor text for linksOne can take into account the usage of long tail keywords in the hyperlinks for the specific web pages, blog posts, as well as articles. An internet marketer can have a number of these long tail links that can divert to each page. Moreover, it also seems that the search engine giant is more skewed over varied and long tail links to page. Actually, long tail keywords are more ‘natural’ as well as with these terms website visitors can closely relate as well.One can truly tap the benefits of long tail links, only when they are effectively used for elevating the ranking. Indirect influence to the page’s significance; longer tail keywords boost the shorter versions of the hyperlink. Like with ‘Buy Men’s Clothing Online’ both ‘Buy Men’s clothing’ and ‘Men’s Clothing Online’, are influenced, as well as trying other possible and relevant key phrase combinations would also work.