Twitter sentiment analysis has both the good and bad side about it. It is very important for one to learn about it as one will know what is expected from the results that will be given after the analysis has been done
The data that is given is mostly directed on the purpose of information only. It should be carefully collected so that one can get all the information that is needed by him or her. This is because if not carefully collected one cannot be guaranteed of the accuracy in that data as analysis too will not be accurate.
The actual impact factor is then not reflected after the analysis has been completed leading to many errors that there were before. The use of different emoticons gives a difficult time during the analysis especially when the tool that is being used is not conversant with the ones that are emerging as the trends too are changing. The best thing about the analysis is that one is able to discover the direction that the business is headed to and knows what is to be changed and what is to be maintained. Knowing each and every profile of the customers helps in that one will know how to deal with the problems that each one of them has.
One will also know which customer is to be relied o and which is not at all. There are customers who are out to damage the image of the business while others are there to contribute to the success of the business. Some of the tools that are offered freely may not portray the real image of the business as they are there to please the owner. This is very dangerous as one will not know the true picture of the business especially for the future trend. One needs to be very careful when choosing the tools. It is better to get help from the experts when one wants to get the best results that will improve the business in all the areas.
Social data analysis definition
Social data analysis is the process that is used in getting the meaning of the texts that are used in communicating on the social life. Having fun is of great importance especially when people have the avenues of communicating. The use of the different social media networks has made this to be very easy. One only needs to have an internet enabled mobile phone or a personal computer and all becomes an easy job. The data needs to be analyzed so that one cannot land into trouble at the expense of having fun with their friends.
Importance of social data analysis
The importance that is attached to social data analysis is supposed to be known by all the users. This helps them to relate well in the communication process. It helps one to avoid hate speech that is prohibited as it brings a lot of mass destruction as well as tribalism. One is able to know the emerging trends that are being used hence he or she becomes updated in that area too.
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