Irresistible Click-Me Tools for Marketing

Irresistible Click-Me Tools for Marketing

Never mind the irritating, but effective, pop-up window. There is
another type of interruption advertising that is much more
subtle, much less annoying, and just as effective.

It is the negative interruption.

A negative interruption is when an expected pattern is removed or
"restrained" from an expectation causing a noticeable non
conformity.

I'll give an example, and then I'll show you. (And I'll bet you a
buck you'll want to use it for yourself.) Here goes:

You're viewing a web page and you scroll down a bit to see more.
But a small image off to the side, instead of moving "with" the
page, "stays" in the same relative position.

It doesn't move, while everything else moves. It doesn't conform,
thereby causing a persistent interruption, forcing you to notice
its quaint existence until you act on it. It's like a child that
just stands there and stares at you until you respond.

I am in the act of witnessing a marvelous phenomenon, as people
not only just "have to have one" but I'm watching the results
grow daily. Let me give you two examples, so you won't think I'm
pulling your coat tails.

By the way, neither of these is mine. I'm just a monkey in the
middle watching this unfold like the crazy magic I told you so.
In one of these you'll be able to see with your own eyes how
effective it is.

First is the "Instant Buzz" plug-in/ad-delivery system. It's
free, and highly contagious. You'll likely get this from a small
floating window that can't be ignored, though you can dismiss it
with a click.

It works so well, that in the last two days I've seen a mushroom
of new subscribers to it. It's a truly beautiful and contagious
and viral method of getting your ad to potentially thousands
yourself. Take a look:

http://www.SeducingTheBuyer.com/tools.htm

Now, what if you could use this very viral, persistent negative
interruption method with YOUR OWN message, going to your own ad?
And what if you didn't have to share this technology with others?
And what if you didn't have to sign-on!

You can. And here's the second tool.

It is a persistent child with many faces and many locations, and
you can edit with any message you want. And you can include with
it any picture you want.

And you can include a "hide me" button, or you can make it appear
only on the first page view, or every X duration of time, etc.
And you can open it to a pop up or a new page, or in the same
window, if you want to.

In short, you control every aspect about its presentation to your
prospect AND you can make it viral because its code is in the
HTML of the page. Or, you can refer the code like a site-wide CSS
sheet that would be off-page, if you wanted to do that instead.
Its versatility is phenomenal.

Here's a live example:
http://www.seducingthebuyer.com/Persistent/example-1.htm

As you can see, the sky's the limit with your imagination and
creativity. But most importantly, you can have the power of the
pop-up without the annoying side effects. Now, isn't that a gift
worth respecting your customers with?