An affiliate marketer who does not use Affiliate Programs to boost his profits and status online, leaves a lot of money on the table, no matter how well he or she is doing marketing online. Affiliate Programs not only will increase their profits to the next level, but also will allow them to grow their business to greater results.
Before anything else, what is an affiliate program? Affiliate programs are designed to drive traffic to merchants’ websites in exchange for a percentage of the value for the sale of products that the affiliates promote. Imagine you have great control of a number of niche markets and you are doing well on your own, earning very good money and so on, and that all this activity amounts to well, let’s see… a massive 20% of the total traffic in those markets you are in.
You now know that there is a huge potential being left on the table and that you can take enormous chunks of the remainder by launching affiliate programs to sell your products and services. You need to be involved in allowing affiliates to promote your products and in return, you pay them a set percentage of the sale that they help to make. This agreement is part of what is commonly known as Affiliate Programs.
Leverage the power that affiliates can give you, by setting up affiliate programs that allow those affiliates not only to earn money for them, but also to increase your profits to much higher levels. They will free you from doing all the promotions of your products yourself, thus allowing you to concentrate in growing your business by creating joint ventures, new products, programs, advertising ideas and so on.
If a link of an affiliate site helps bringing traffic or money to your site, you in return pay that affiliate a set figure according to the affiliate agreement in place. This arrangement forms a very good marketing strategy as well, since the affiliate not only helps to make the sale, but also facilitates the spread of word of mouth about your site. It really is a cheap and very effective way of promoting your products and sites.
These Affiliate Programs have grown in popularity in the past five years to such an extent that there are now perhaps millions of programs ready out there in Internet Marketing. Amazon alone probably has over half a million affiliate programs but there are so many merchant sites in the Internet, like Clickbank, Paydotcom, etc. There are many merchant sites out there online.
In these agreements, in addition to the affiliate site and the merchant site we have the customer as the third party. And it is both in the interest of the Merchant Website and the Affiliate Website to have the wants and needs of the customer at the top of their agenda. Aligning themselves with the interests of their customer, will bring greater financial success to their efforts.
So, what is it that you need for setting up these Affiliate Programs? You will need to set up a PayPal or other similar account to get paid and to pay your affiliates. Then you take your product to a Merchant Site like Clickbank, and oh boy, they deal with everything for you, including paying your affiliates and you through yours and their PayPal account. For that they charge a figure under $50 and then you have peace of mind because everything is completely automated.
For non digital products, you can approach PayDotCom for instance and they also use PayPall accounts, although with them, no upfront fee is required for you to sell any products. But there are other solutions as well, many more merchant sites out there although the ones mentioned are by far, together with Amazon, the largest and most popular.
As well as all that, what you need also is having a good system for facilitating your affiliates with all the tools they need to make their marketing a breeze, like banners, ready made emails, offers they can give on your behalf, bonuses, buttons, eCovers, articles etc. etc.
Now then, try them and you will explode your results. Affiliate Programs work very well for promoting your products and for boosting your profits to the next level as well as promoting your websites as well through their online marketing efforts.
G Calvo.
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