Top Ten Reasons to Write Articles to Publicize your Book or Business

Here's the Top Ten Reasons:

1. It's free.

Top web sites and article directories want your articles. Thousands of daily visitors come to find out more about different topics. They appreciate your knowledge and unique approach to it. They get the articles free. You get to include your powerful web bio or signature file that attracts new people to your web site where your sales letters for your seminars, products, and service are.

2. You can reach from 10,000 to 500,000 of your targeted audience each day that you submit an article.

These people surf the top sites in their fields and article directories to get free information. When your articles get published, you will be at the top of well-known online business people who provide a great service. Remember Bill Gates prediction: After 2000, you either take your business online, or you won't have one.

3. You will spend far less time promoting online than more traditional ways.

When you spend your time each week writing a short article from 200-800 words (about an hour for each), you can then delegate the submissions to your low-cost office computer assistant. Total time promoting? Less than six hours a week. This is the best money I spend because after the initial submissions, my assistant's time to submit five or so articles to 20 +web sites is less than 5 minutes per web site. Once you write consistently, you multiply your article bank and multiply your bank account.At first, we sent three articles at a time to 10 Web sites. Now, we send three articles to 40-80 Web sites each week. Each week the number of sites the articles are on rises 10,000.

 Sites like ezinearticles.com carry over 150 articles from me..  In November 2006, when I googled my name and  found my articles on 129,000 other sites. That’s pretty good viral marketing when you think I started out submitting five articles and got on a few hundred sites.

The more, the merrier, because these not only put you in the top ten sites through the search engines, but bring you many new book buyers and potential clients.

4. Submitting articles is seven times as effective as any other promotion because when you submit many articles, you become known as the savvy expert in your field.

You may start with just two or three, but each week after creating a new one with a different angle or audience, this outstanding viral marketing technique will bring many new opportunities because many of the people who read them will contact you to publish on their site. See how the good word spreads?

5. You can raise your own ezine subscribers from 10-25 every day you submit an article to multiple web sites and article directories.

If you submit four or five articles a month to 20 web sites, after six months of regular submissions, you’ll get 1000’s of  links to your site.  When you up level your signature file to send with each submission, readers will click to your URL and your sales will roll on endlessly.

After reading six or seven of your ezines, your targeted audience who came to you through these articles, trusts you more, believes in you, and eventually becomes a client or customer.

6. You reach your targeted audience for your service.

Let's say you are a career coach. You write articles that relate to that topic. You send them to top web sites or article directories  each week.  Your audience visits these sites  because they want and need your information. They notice your fabulous web bio and go for your free offer. That's far better than article blasting services  because you directly hit your  targeted audience--wanting what you have to offer. 

7. You become a household name.

Once thousands of people have read your articles, they will share your information with their friends and associates. The web sites you submit to want new information daily so their visitors will keep coming back. You’ll want to post your articles on your web site too, so your audience will keep visiting you. Once you start hearing from people all over the world who want to know more about your service, you can become an international name.

It's not who you know. It's who knows you. The Internet changes your promotion game in ways you'll appreciate, because you will not have to spend much time or money promoting.

8. You can promote straight from your home or office.

Right now, I'm looking out my office window to trees, birds, and sunny skies. Yes, it's San Diego. You too can enjoy promotion more because you don't have to go out to sell or tell. With just a little mentoring on how to write these articles fast and powerfully, you'll be creating them like you would a new recipe. Your creativity will expand, and you'll feel good you promote the easy, fun way.

Adapt my life motto "If it isn't easy and fun, I just won't do it." Why should promotion be such a struggle? It's natural to share about our service, but it's easier when we are relaxed in our own setting. Sure, phone conversations and networking are good,  but not always as productive for the time and money spent as writing and submitting articles are.

9. This number one promotion technique is viral marketing at its best.

In the beginning months, all ten of my articles got published. Friendly people from all over emailed me asking permission to use my articles on their sites or in their ezines. Thrilled, I kept track of their email address after asking permission to send my new articles straight to their email door. They opted into my Article Directory email group, which grew from the initial 10 to over 350 names. Now, all of these people receive my newest, fresh articles each week, and they in turn, send them to others who like my subject area of writing books, sales letters, and articles. Web masters returned to my site over and over to get new articles Like me, maybe you are a small person business, but can look like a large one.

When you keep submitting articles to high-traffic web sites you can get that high Google rating, and more importantly, attract your preferred audience to your web site. So you can build your data base and collect three, four, and more times your present income.

The amazing thing is as a newbie and a non-techie, who started in fear of the net, yet with the help of a few mentors, books and teleclasses, I figured out how to play and succeed. You can too.

10. Just the key words you use in your article titles and copy can put you in the top 20 Web sites in your field.

Your key words will include your full name, your business category, your city, and other phrases that people will type into Google.com to find out more about your topic. When a Web master wanted me to use Overture or Google to buy key words to optimize my Web site's position, I wondered why? Articles do the job better, naturally, and don’t cost a dime

This list could go on, because as one person sees your articles, they make offers you can't refuse. You will get published in other author's books such as the shameless promoter, Debbie Allen's new Online Promotion one, in print magazines, get new teleclass guest appearances, and even get asked to contribute a column on related sites.

Writing and submitting articles is the friendliest way I know of promoting online. When you are ready, give it a chance.

Most web site owners don’t write only their own articles, they are constantly looking for your how-to articles to post daily on their web sites.You can be published in thousands of them!

Article writing and submitting is my best publicity and promotion effort so far. I now have 250articles and 200 tips circulating the net and now offer them in categories by autoresponder, so people can get exactly what they want instantly. The categories include: writing/publishing, online promotion, and web site marketing and copywriting.. What are your categories?

Start writing short articles now, and see how this great exposure to eager online readers and web surfers in your field will bring your business success.