Using techniques in viral marketing will allow your efforts to stretch across the Internet will little effort. Here are some popular methods that will get your business going in the right direction.
Viral marketing is a great way to expand your business without the addition of an extra expense or effort on your part. Basically, by offering your product or service for free along with your ad copy creates an opportunity for growth. Those who receive it will be encouraged to share it with their own clients, prospects or visitors for free.
One way to expand your efforts is through software. Let your website visitors have a trial or ‘lite’ version of your software as a freebie. Be sure to include links to your website and email as well as an ad for your most wanted product line. Make sure your recipients know to share copies of the software with people they are in contact with. If you aren’t experienced in creating software, go to Elance.com where you can hire some assistance.
Another technique is to use discussion boards. Use your website to set up a discussion board where your banner ad can be posted at the top. Then encourage others to provide a link to it on their own websites.
Ebooks are another strategy that makes viral marketing successful. Distribute your free ebook with traffic that comes to your website. Advertise your most popular product line with an eye-catching full-color ad and your contact information. Don’t forget to tell others about sharing copies of your ebook with their own site visitors and other contacts.
Writing articles that correspond to your industry is yet another technique. Put your website and ways to contact you in the byline. Then give permission to others to publish the article as long as the byline stays the same. Soon your article will find its way to ezines, websites, newsletters and more.
Consider web hosting as a way to expand your efforts. Make an offer to small businesses to host their websites on your server at no cost. In return you can place your banner at the top of the site.
Lastly, another viral marketing technique is the use of templates. You can create your own website or other templates to give away as free downloads, which would include your own marketing information. Make them available to be passed along by your recipients.
Try out each technique and find out what works best for you. With viral marketing strategies it won’t take long to advance your business.
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