Write hot article and market it successfully

I guess there is no simple answer to the question - "How to write a hot article", but I'm going to give you few advice. First, let's talk about quantity, I'm sure that even if you will write great article there are no much changes for it to be seen and reprinted. Why? Because people are getting too many information daily. It's a hassle to sort through all these information. Once your article was written and submitted, you will have just few seconds to convince your prospect to read full text of your article. So, you should better split your great article into smaller parts and publish 5 or 10 small 500 words article, rather than trying to hit the target with just one great article.

The second, is the conclusion from the fact of information overload. People are not going to read your article, unless they like the title and the description (teaser) of your text. So, design in carefully, think about possible ways to improve it. One of my secrets is that I'm testing a new title with Google AdWords. I ran a campaign and create different ads with Google, I'm trying to use different titles and description, I'm testing different ideas or just change the only word. Results? Paying just 10$ I'm getting valuable information about the better performing titles. You may also do just the same thing, consider testing your titles and descriptions with Google, I'm sure it's a good way to get trusted results.

We are now getting to article text. If your goal is to make someone read this text or better reprint it at web-site and link back to you, then you should check if you article is interesting enough. It must be easy to read, is must contain some facts, but more important, it must tell the story. I like article with facts and with links where I can check these facts. But telling the story is probably the most important part of your article. If you have an option, don't just write about the problem, but write about your personal experience dealing this problem.

Need more secrets on how to get a hot article? Now it is time to act. Submit your article to top article sites, choose 10 of them with higher Google PR. Then, you can also promote your article a little, you can submit it to social networks. Will you get many sales from this? I think the answer is NO, but you might have a better publicity. There is a good change people will start talking and linking back to your article.

People ask me, if there should be a copy of article at author's web-site. I think, sure, it must be there. But let's do some SEO things, Google might not like the duplicated content, then I think it would be better to change your article a little. What kind of changes should be made? I think you should update and upgrade your article from time to time. For instance, there might appear some new products or services that you'd like to mention or some more facts or testimonials from your user, that you also might want to add.

Creating and managing hot article will take much time, but it is a great investment which will work for you in future.