A lot of people think that you have to be the next big hit producer to sell beats, especially if you're trying to sell beats online.
A lot of people think that you have to be the next big hit producer to sell beats,
especially if you're trying to sell beats online. This is not the truth. In reality, beat selling is as simple as it could be, and there are methods out there which would blow the mind of even the most advanced instrumental salesman or saleswoman.
If you think that you know all about selling beats, there's a few questions I'd like to ask you about. First of all, do you know what a conversion rate is? What's yours, and is it over 2%? Also, do you know that site content is considered by almost every internet entrepreneur to be "the most important marketing tactic ever"?
To put it into simple terms, a conversion rate is the # of people who buy from the # of visitors who visit your website. For instance, if you have 100 visitors come to your site and 2 of them buy, that's a 2% conversion rate. You can also try converting your visitors into email list subscribers and count up your conversion rate that way. If you have their email, you can sell to them again and again.
It's a good idea to do this by setting up something called a squeeze page. It's the same idea as a sales page but instead of it's main focus being to make sales, the main focus is to squeeze contact information out of the visitor. Most times this is as simple as gathering an email address and it can be one of the most profitable ways to do business on the internet.
If you want to do good then you need to understand where you are. You are online and there are thousands of other producers on the internet who are selling beats right now. The trick is to contact the big-ballers on websites such as Soundclick and Rocbattle and just show them love, respect and ask them direct questions. Contact them and ask them specific questions that are quick and to the point. You'd be surprised, many producers will respond with helpful insight.
You can start on a site like Soundclick or RocBattle and it's true that it's a good starting point. But the fact of the matter is that once you've marking about $3k-$5k per month on Soundclick, you've basically hit your ceiling. Not a lot of people on Soundclick exceed those numbers because there's only a certain amount of visitors you can get from that site per month, since the charts do have an end to them (meaning when you hit #1).
If you want to rally expand and make some serious cash, there are several ways to do this. The best way that I've come across is to start your own website with your own domain and hosting, then start to slowly gain traffic one visitor at a time. Keep promoting using article marketing and SEO and you'll be full time in no time.
If you want to seriously make doe on top of the money you make from the internet, the best way to do that is to pursue record labels. You basically produce a great, phenomenal artist's entire project... Then you go ahead and promote the project and get record sales coming in. After that you can go look for record labels to pick up the project and distribute, master and promote it themselves. This is good because producing tracks for artists who sell even a good amount of records (meaning 2,000-10,000 records over a period of about a year), that's the fastest way to get real hardcore beat buyers who will offer you way more money than you'd usually make online. The buzz spreads itself.
