The music industry has changed a lot and if you're a rapper you probably need to read this article. You'll learn a lot about the rap game and the new age music industry.
The music industry today is far different than it was just a few years ago now that you can promote digitally and buy rap beats online. The digital age has completely revolutionized the way we make music,
record, produce, distribute and promote. It's become easy for independent artists to make a name for themselves without the need for a large budget, which was pretty much required back in the day. Though the major labels are falling off, this should not be seen as an excuse to stay out of the music industry.
Many people are under the false impression that the internet has actually ruined music in a way. There are countless amount of artists in the major industry that are trying their hardest to make sure that things like cyber pirating are stopped by any means. This is because artists tend to believe that the declining record sales for major labels is due to the fact that communication has become so easy and fast with the online community. Songs are being spread virally by fans through email attachments and file transfers, so there's an illusion created.
If you'd like to read the truth, here it is... Even with cyber pirating hitting the market as hard as it has, most music experts agree that only about 20% of sales are lost due to pirating or illegal downloading. That means that a huge 80% of music lovers are still buying music as they come across artists they like.
It's my personal belief that records will always sell, for all of eternity, for as long as there are fans to buy the music. Why? Well I say this because those who buy music don't buy it just because they want to listen to it... In fact, in today's industry it's much more likely that they have access to those same songs for free... The reason they buy is because they want to support the artists which they look up to so much.
Today's industry is literally at the best point it's ever been, for independents anyway. Yes, the major labels are seeing less sales and they're not acquainting themselves to the new digital era very well... But independents are doing great! Majors are simply using the same old business plan and it's starting to become quickly obsolete. They put huge amounts of money into each artist they promote and most of the time they don't even come out with a profit. The major's business model is basically to promote everybody with the same amount of mega dollars spent and drop the artists from the label who don't do as well. But 9/10 artists on a major label won't make anything for the company! That's because of those stupidly spent dollars, which don't turn profit easily. The few mega famous artists who the companies represent bring in enough success for the majors to continue on.
The independent industry, however, is blooming fantastically. It can't be denied. In 2009 Billboard Magazine released a statement that 50% of all record sales and singles downloaded were by independent record labels. That is huge! With access to promotional venues such as YouTube, Facebook and Twitter, it's no wonder why so many sales are coming in these days for us independents.
On top of the ease of free promotion, there's even distribution available at a cost that is noticeably less than it used to be. Back in the day you had to have some serious connections to make distribute your artists, because most of the distribution was through major labels. Now, with companies such as Tunecore, it's become possible to distribute artists on all the major retailers (such as iTunes) for a cost that is affordable even for the 9-5 worker. If you're going to proceed in the rap game, however, you're going to need to pick up some legit rap beats and purchase instrumentals so you can sell your music. Visit the links in the paragraph below to find professional beats and production at an affordable cost.
