Have you heard of Search Engine Optimization (SEO), or curious of its Myths and Facts? Then let this article show you a practical lesson on it.
Basics of SEO
First we talk about SEO. SEO is the acronym for search engine optimization. SEO is a process done by SEO consultants to optimize the content; the source codes (HTML) and also the structure of a website, so that it remains as search engine friendly.
SEO can be done in many ways, the legal way will be known as the white hat SEO and the illegal and unorthodox way is called the black hat way. Today in the basics of SEO, the best way is to do in it is white hat and not many agencies practice that.
Myths of SEO
People say that SEO you have to stuff a lot of keywords to your meta keywords tags. Studding too many will be spam and search engines have already excluded that as a consideration for SEO, so we will not take about meta keywords.
The next myth is to repeat the keywords many times in the content, but this is also spamming, anything related to spamming is not a factor of SEO.
Basics of SEO Tutorial
Have a good page URL, for example you have a page called promotions of SEO, do not use the URL with the address yourwebsitedomain.com/pageid-687 but instead, use more specific English in the page URL process example yourwebsitedomain.com/Promotions-SEO. Notice that i have used the English word for the website address instead of leaving it as the random generated page URL.
Next is to have a good description and title of your website. You will need to know a little bit of HTML for this. After you have created a page, right click on the page and click on view source. You will see a chunk of codes, this is called HTML. Notice at the top there will be a portion which says Title:. And Page Description:. Always ensure that the correct title and description is used for into the page as this is what the search engine crawls and places it as results in the search engines results page. Ok I have a Promotion on SEO page, so my page title will naturally be, SEO Promotions. The important keyword I am emphasizing here is SEO so that goes in the first word of the title. Now for the page description I will put in “SEO Promotions in Singapore now available at Webclicks.sg Do check out our website for the best practice of SEO. Notice that I have repeated the keyword of choice in the description. This is important for a good SEO.
Next is the images, every time you go to a website you see an image, but sometimes the image doesn’t load and you are wondering what image is it there. Normally people will leave it as the default such as imageoo1.jpg etc., but its best to provide an “alternate” text, also known as “ALT” and name the image properly like SEO Promotions Image 1. This way the search engine can see clearly what you are showing as the search engines read the text and not the images.
