This guide is intended as an all-inclusive text on effectively building thousands of relevant and quality links to your web site.Link popularity is dependent on the number of other web sites that link to you. The more web sites link to yours, the higher your link popularity.
Link reputation is the quality of the incoming
links to your site. It is dependent on how relevant the sites to link yours are and how well known those sites are. How well know a site is can be determined by looking at Google Page Rank or
Alexa rankings. The more closely related and greater trafficked sites you can obtain sites from,
the better your link reputation and the higher your rankings.A visitor can only come to a site in two ways,
either by clicking on a link or typing in the address.
Without links your web site is an Island, relying solely on someone typing in your web site address. Most visitors will come to your site via links, not by directly typing in your web site
address. With numerous links on related web sites there will be a much better chance someone who is looking for the information, service, or product you provide will be able to find you. The
more people looking for exactly what you provide coming to your web site the higher your sales will be. Having numerous incoming links to your web site is crucial to solidifying and expanding
your traffic base, improving your search engine rankings, and greatly increasing your sales.
No one can be really sure of what exactly it takes to get on top of the search engine results. There are a so many factors involved like; Search engines give importance to the number of inbound links to your site when ranking it for a given position during search and one way links are thought to be valued more than reciprocal links (links exchanged with other sites). Directory links can help in giving a boost to your already existing search engine rankings and increase the link popularity of your site.
* This is quoted from Yahoo’s guidelines Correspond with webmasters and other content providers and build rich linkages between related pages.
Source: Yahoo Guidelines
* It has been established for a fact that all search engines value the importance of links.
This is quoted from Google’s Guidelines for Webmasters:
When your site is ready: Have other relevant sites link to yours.
Source: Google Webmasters Guidelines
* Since it’s clear that links are important, the question is ‘do directory links count as well?’ Well, this is to quote another pointer from Google’s Guidelines for Webmasters:
Submit your site to relevant directories such as the Open Directory Project and Yahoo!, as well as to other industry-specific expert sites.
Source: Google Webmasters Guidelines
Google’s guidelines state that you should submit your site to relevant directories. What makes a directory relevant to your site? Well, there are a number of general directories out there that include sites from all categories.
* So would these directories be counted as relevant directories? Well, they would to a certain extent, if there was an available category related in some way to your site’s theme. Placing your link in a relevant category in a general web directory will help search engines categorize the main theme of your site and the link would count, to search engine rankings.
To conclusion is that while submitting your site to general web directories will not harm your site in any way, the directory links will help for building your site’s link popularity
which can only be more helpful than harmful in your search engine ranking efforts.