Imagine the potential of having your website listed in the largest and most frequented searchable directory on the internet. Yahoo attracts over 180 million visitors each month. Even a small fraction of this traffic could significantly boost your site's visibility. While getting listed on Yahoo may seem as elusive as winning the lottery, this guide will provide you with seven straightforward steps to leapfrog the competition, get your site listed, attract more targeted visitors, and ultimately increase your revenue.
The first step to getting your site listed on Yahoo is to identify the right keyword. Understanding which keywords are actively searched can significantly impact your site's traffic. Here are three resources to help you discover popular keywords:
Consider creating a new domain using the keyword identified in the first step. While this may involve an upfront cost, the potential return on investment is significant. For instance, if you can attract 500 visitors a day, that's approximately 182,500 visitors in a year. The total cost of $214.40 for 182,500 visitors equates to less than 1/10 of a penny per visitor.
Creating a new domain alone won't guarantee a listing on Yahoo. You need to offer unique content that appeals to Yahoo's editors. One strategy is to identify gaps in Yahoo's listings and create content to fill those gaps. A website with 7-10 pages of unique content should suffice.
In most cases, Yahoo reviewers will use your company name as the title of your listing. Therefore, consider incorporating your most important keyword into your business name. If you already have a business name, consider creating an assumed name for your business.
Keep your description text to 12 words or less, free of advertising and hype. However, ensure your important keyword is included in the description.
Yahoo categorizes sites as either commercial or non-commercial. If your site sells anything, it belongs in the Business and Economy section of Yahoo. Be as specific as possible when submitting your site to Yahoo's categories to target your visitors and limit competition.
Even with all the right steps, you may not be included in Yahoo's directory. If you used the Business Express service and didn't get listed, you'll receive an email within seven days explaining why. Fix the problem and recontact your reviewer. If you didn't use the Business Express service, consider contacting Yahoo about your submission.
Now that you have the information needed to get your site listed in the biggest directory on the net, why stop here? Use the information presented above to get more sites listed and increase your online visibility.