Directory submissions have many advantages for the savvy website owner. They offer a one way link back to your site, which has benefits as far as search engine optimization, is concerned, and the ones that get alot of traffic, can also bring your site visitors.
Niche directory submissions are also advantageous in that they provide a quality, related link to your site and may also bring in highly targeted visitors. Some directory submissions, such as those to the most popular directories like the Yahoo Directory, DMOZ and Business.com, can also help to build the reputation of your site, which is important for gaining links, search engine rankings, as well as visitors.
So basically a web directory is just like your phone book but it contains links to different websites rather than a list of phone numbers. Just like with your yellow pages the web directories put their information into different categories and sub-categories for ease of location of required information. When you make a directory submission you need to put your details into the most appropriate category, and sub-category, of the directory. So you place your listing in the most suitable category so you customers can find you more easily.
So you are trying to obtain links back to your website. What does that mean exactly? Well links back are basically a link on any given website which then points or directs the customer back to your website. The big search engine companies, like Google, count the total amount of links back that you have to your website in order to consider your rating. The more links back that you have the higher your website will appear on a search engine result page.
Making back links is a very slow process but should be undertaken at that pace. If you try to make too many back links at one time the big search engines will realize what you are up to and may actually block you from being in their search engines at all. You can however improve the growth in your website relatively easily over a period of a few months using a correct link building strategy.
Indeed, directory submissions can be very good strategies for search engine optimization if and only if, one would be able to identify the appropriate and effective ways of doing the submission including the choice of directories to submit to.
The submission process is not always a simple task involving a lot of time. One of the best ways to avoid this loss in valuable time is also to use a directory submission service as they already know a lot of the things you need to find out before you can complete your submissions yourself. The various directories have many guidelines and differing requirements along with the fact that someone is sitting somewhere reviewing your submission and deciding whether you will be approved or not. In some cases if your submission is perhaps not correctly completed or you have made an error somewhere, you can not only be rejected from using your submission but also may be rejected permanently from lodging directory submissions with that site in future. So you decide you have the time the energy and the patience to complete the task yourself and do the required research then go for it. However if you feel the task or the requirements of the task are just too much from your busy daily work schedule then consider the services of a Directory Submission Service. Either way, take action and watch the results and potentially the money roll in!
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