Developing Your List of Keywords In 3 Steps

When working online the need to develop a list of keywords for promotional purposes will be an ongoing one! In fact your selection and keyword use is the best way to improve search engine rankings thereby allowing you to get more traffic and all for free! So how do you go about compiling a list that works most effectively for you?

Here's 3 simple steps involve in selecting the words and phrases most appropriate for your needs thus helping you improve search engine rankings!

Narrow Your Focus

Avoid using words or phrases that have a broad meaning or can easily associated with topics unrelated to yours. Effective keyword use strives to target terms that maintain a strong and narrowly defined affiliation which yield search results where people are more focused! Using terms like 'mustang' can produce results ranging from horses, drinks or automobiles! On the other using '1968 mustang for sale' will tremendously narrow down the search results to those looking only for the car!

Respectable Search Results

Words or phrases with a good number of search results are what you want to look for and use. This demonstrates that people are searching on these terms therefore they offer good potential in terms of results! Remember you want to get more traffic to your site but if very few people are looking for the keywords you choose you don't stand much of a chance of accomplishing this objective! On the other hand if results show a very high number, say 20 thousand or higher you may want to avoid using the keywords. The greater the number of results that are shown the more difficult it will be for you to improve search engine rank.

Avoid Competition

Yeah I know competition is good but to only sharpen your skills! A phrase with low to medium competition is best otherwise you will find yourself working that much harder just to be ranked! There's always something to be said for working smarter and not harder and this is a perfect case in point! In terms of competition when considering your keyword use, watch the crowd and then go in the opposite direction!

Knowing how to effectively develop a list of keywords that will improve search engine rankings is important when working online! The 3 simple steps shared above serve to show you how to quickly compile the list you will need for your keyword use when composing content or building sites online! Doing so effectively will result in your ability to get more traffic which will be both highly targeted and cost free!