What’s the Difference Between ASICS and Other Running Shoes Brands
The road lead to success is always difficulty and full of thorns, but if you want to make your dream come true, you should encourage yourself. If you want to be a winner, then make yourself a goal, and pursue for it. Certainly, during the process of pursuing success, the spirit of helping others can not be ignored.
The following four running shoes are always be the best choices in the world. The most recognized brands of running shoes star are: the United States,
Saucony, New Balance, Brooks, and Japan's Asics.
KIHACHIRO ONITSUKA created the Asics predecessor in Kobe, Japan, in the year of 1949. In the early years of Asics, it was more like a shoe factory. And the company had its new name "ONITSUKA TIGER" in the year of 1950.
The company's first big breakthrough came in 1951, a long-distance runner who wearing TIGER shoes won the first prize in Boston marathon race. At the same time, the company made great progress in terms of indoor sports shoes and the invention of CUPSOLE, providing for basketball players the stability and better performance footwear products. In the preparatory process for the 1956 Melbourne Olympic Games, KIHACHIRO ONITSUKA set the company's operating philosophy: to develop the most suitable products for the movement. By the application of the new rubber formula, the first magic running shoes was born in 1960. This kind of magic shoes were designed with a ventilation system. In 1961, the first pair of running shoes for the Marathon legend ABEBEBIKILA, was the TIGER shoes. In order to select the most suitable technical reference material to make the shoes, the TIGER had been measured for more than 20, 000 people's feet. In the 1964 Tokyo Olympics Games, 46 medal winners were dressed on TIGER brand shoes. In the same year, Australia DEREK CLAYTON broke the marathon record with an amazing result. The TIGER shoes that he worn in his game was made up of NYLON material, which was the unique shoes in the world. In the same year, recording to the first footwear survey published by the RUNNER WORLD magazine, TIGER was in the top list in the testing five jogging shoe brands. By the year of 1970, TIGER became America's largest running shoe manufacturer and nearly 70% of famous athletes were worn TIGER shoes. Nearly 80% volleyball players in the 1972 Munich Olympics games worn TIGER shoes. Since the Munich Olympics, TIGER began to flourish in Europe. ASICS Corporation was formally established in 1977 with the merger of several small companies.
The name ASICS is an acronym for "ANIMA SANA IN CORPORE SANO". ASICS has always obeyed the most high-tech, high-quality standard in its production and developed several patented technology, such as: ASIC-GEL, the super shock-absorbing rubber, AHAR super wear-resistant rubber, DUOSOLE super wear-resistant and non-slip large and medium-sized soles, super flexibility soles of SPEVA, DUOMAX dual density anti-tilt device, TRUSSTIC elastic shock sole, etc. The combination of several science and technology ensure the wearers to prevent injury, and at the same time, they can enjoy more sports fun during their moving process.
In the 1992 Barcelona Olympics, ASICS became the first Olympic Games officially sports shoes sponsor, this is undoubtedly the ASICS another new peak period. In 2002, ASICS was among the top ranks of the world's top five sport brands, and was well-welcomed by the global professional athletes and sports enthusiasts loved the well-known brand. The new trademark was changed in the year of 2006. Although ASICS had achieved so many great awards, it also performed well in helping other countries in sport games, such as the 1988 Seoul Olympic Games, it had sponsored Chinese sports delegation. The spirit of ASICS should benefit for us all.