ForRent.com® has significantly broadened its digital presence by introducing a cutting-edge iPhone® application designed to streamline the apartment hunting process for mobile users. This application mirrors the functionality of the ForRent.com website, offering a user-friendly interface and a wealth of features to assist renters in finding their ideal living space with just a few taps on their devices.
The real estate industry has witnessed a seismic shift towards mobile usage, with a growing number of consumers relying on smartphones for their property search needs. According to a report by the National Association of Realtors, 81% of older millennials, 80% of younger millennials, and 78% of Generation X found their home on a mobile device in 2020. This trend underscores the importance of mobile applications in the real estate market.
ForRent.com's new application, available for both iPhone and iPod touch® users, can be downloaded from the iTunes® Application Store. The app offers a suite of features that cater to the needs of apartment seekers:
These features provide a comprehensive and immersive experience for users, allowing them to explore apartments in detail without the need for a desktop computer.
Since its launch, the ForRent.com app has seen significant adoption, with over 2,500 downloads, indicating a strong demand for mobile access to rental information. This aligns with the broader trend of mobile device usage for accessing online services, including social media platforms like Facebook, which reports 25 million of its users accessing the site via mobile devices monthly.
Research by comScore Media Metrics highlights the increasing reliance on mobile devices for accessing news and information. In January 2009, 63.2 million people used their mobile devices for this purpose, with 22.4 million (35%) doing so daily—a more than twofold increase from the previous year.
For Rent Media Solutions™, headquartered in Norfolk, Va., is a division of Dominion Enterprises and a multifaceted solution for apartment seekers, property managers, and owners. It offers a vast array of products, including For Rent Magazine®, and operates several websites such as ForRent.com®, SeniorOutlook.com™, CorporateHousing.com®, and ParaRentar.com™. Dominion Enterprises is a marketing services powerhouse, providing a range of solutions across various industries, with a strong digital footprint of over 45 websites and a robust print circulation through more than 450 magazines.
In conclusion, ForRent.com's new iPhone application is a testament to the company's commitment to innovation and customer service, ensuring that apartment seekers have the most convenient and comprehensive tools at their fingertips. As the mobile trend continues to grow, ForRent.com is well-positioned to meet the evolving needs of the modern renter. For more information about For Rent Media Solutions™ and its offerings, visit ForRent.com.
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