The consumer endpoint security market is expected to show substantial growth by 2022. Consumer endpoint security solutions protect endpoints and mobile devices from viruses, malwares, cyberattacks, and data breaches.
These threats cause critical data risks for organizations. Endpoint security packages may include data backup, data encryption, firewall protection, and intrusion detection and prevention.
SaaS-based security is one of the major trends and is a solution that is less expensive and easy to install. These solutions are particularly popular among small- and medium-scale organizations. For instance, in September 2017, Demisto, Inc., an innovator in security automation and orchestration technology, declared a partnership with CrowdStrike, a provider of cloud-delivered endpoint protection.
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This alliance can be beneficial for preventing and detecting cyber threats. CrowdStrike Falcon endpoint detection and response solution can be used to prevent cyber threats and uncover stealthy attacks. Events from Falcon are sent in real time to Demisto. Both are accessible as full SaaS solutions and easily available for customers without any infrastructural requirement.
Furthermore, Symantec Endpoint Protection Cloud provides threat protection as well as device management for PCs, mobile devices, MacBooks, and servers. It enables protection from various attacks including ransomware and zero-day threats and blocks all threats with advanced multi-layered technologies such as machine learning, behavior analysis, and emulation. In-built device management offers device security and data protection on endpoint and network access.
Intel Corporation has developed 7th Generation Intel Core vPro processors for hardware-enhanced security. Most data breach incidents are caused due to misuse or stolen user credentials. Intel Authentication Solution is a new solution that moderates risk of data breaches by moving multifactor software functions into the hardware. Therefore, key identity data can be protected against software- based attacks. In addition, Intel SSD Pro Series drives are designed and developed for recovery and are easy to configure and manage. These drives provide data protection with full disk encryption.
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Increasing proliferation of Internet services, improved connectivity, and rising trend of bring-your-own-device (BYOD) in organizations can impel the consumer endpoint security market. Soaring adoption of cloud-based applications has increased the threat of data breaches, which is also considered a major driving factor for the market.
Southeast Asia is anticipated to be the fastest growing market over the forecast period (2017 to 2022) owing to stringent regulations across the region.
Major players operating in the market include McAfee, Forcepoint, Symantec, AVG Technologies, and RSA Security.
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