H1: DesignSmarts: Top Three Strategies for Effective Website Design

H2: Strategy 1: Prioritize Key Features

The most important offer, feature, or product on your website should be placed near the top of the page. This ensures that it is the first thing visitors see when they land on your site, increasing the likelihood that they will engage with it. Avoid using large logos that take up valuable space at the top of your web pages, as this can detract from the visibility of your key features. For maximum impact, consider using a Flash banner to capture attention and gather lead information. Here are some examples of sites that effectively use Flash banners:

• Internet Cash City
• Success Seekers
• Fortumine
• Healthy Endeavor
• Internet Cash Planet

H2: Strategy 2: Incorporate Email Capture Forms

An email capture form is a crucial component of any website. If your goal is to generate revenue from your site, you should incorporate lead generation strategies into your main page, preferably near the top. This could take the form of a newsletter signup area, client survey form, contest entry form, information request field, or a simple guestbook. To encourage visitors to complete these forms, provide compelling reasons and assure them that their information will not be sold to third parties. If you're unsure about the importance of capturing client email addresses, consider reading "Email El Dorado" by Dr. Jeffrey Lant, which provides valuable insights into online marketing with email and building an in-house client email list. You can order the book here.

H2: Strategy 3: Hire a Professional Design Company

Effective website design is an art that requires a deep understanding of the market you're competing in. Experienced design firms, like Worldprofit, can guide you in building a website that meets your needs and delivers results. Remember, you have only 10 seconds to impress and intrigue a visitor once they land on your page. An amateur website can undermine your sales from the moment your page loads. Trust your company's online reputation only with a professional design and marketing company. Here are some examples of websites designed by our team:

• Place-Crete
• Gray Office Furnishings
• Dr. Tee
• Intuitive Consult
• Mug-M-Book-M
• Kitchton

In conclusion, these three strategies can significantly boost your sales. If you're interested in learning more about effective design strategies, consider taking our free online course. We also welcome your feedback and suggestions for future topics. You can contact us here.

About the Author: Gary Abada is a member of the Worldprofit Design Team. Let our expert design marketers work for you! Contact us at customerservice@worldprofit.com.