Professional Web Design Turn No. 1 in Google | SEO Guidelines

So, you have a website and your designer has told you that it is live for the whole world to see. You get excited that the world will soon be seeing you on the world wide web and start beating down your door. A few weeks later, a customer comes into the store and says, "I tried to google you but I kept getting your competitor down the street, I finally drove down here to find your store because I couldn't find it online."

"What happened?" you think to yourself as you apologize to the customer. "I thought I had a website? What went wrong?" Most likely, your site has become lost in cyberspace. A quick search of "peterborough dentists" reveals that there are 869,000 results, and your web page is now one of a million sites out there. Unfortunately it is nowhere that your potential customers can find it. How is this possible?

Google and other search engines, run programs called "spiders", that crawl through the world wide web and search each website that they find to see what that site is about. They then use algorithms (other computer programs) to decide which websites most closely resemble the search results you are looking for.

The important thing to note, is that these programs run automatically. So even though your site looks nice and is live (available) for the world to see, your site may never be seen by people unless they know exactly where to find you. Websites need to be designed and tuned to show these programs exactly what they are looking for.

The process of making a website rank higher in the search results is known as Search Engine Optimization (SEO) and is often the missing link between a website that is just "live", and a website that people can actually find.

Web Design Titans not only provides quality websites, they also specialize in SEO to make sure that businesses actually see the return on investment (ROI) for their websites.

SEO is completed in 2 parts: "Onsite SEO" and "offsite SEO"

Onsite SEO includes designing the site and tailoring the content to show the search engine spiders exactly what they want to see. Effective titles, relevant content and clear direction are needed in the proper balance to ensure that the spiders recognize the quality of your site. Our specialist writers know what the spiders and looking for and provide content that maximise your return.

Offsite SEO includes building a community of acknowledgement and respect from other sites on the World Wide Web to let the spiders know that your site is of consequence in the larger world of the Internet. As these search engines see that other sites reference your website, they rank your site higher and increase the chance that you will be at the top of their search results.

The onsite and offsite SEO can be a continuous process spanning months or years to ensure that your site reaches the top of the search results and that it stays at the top as other businesses optimize their sites to try for the top position.

We at Web Design Titans understand that this can all seem a little overwhelming to someone who just wants to run their business. That's why we have developed a system for small businesses to worry about the customers in their store and let us worry about getting customers to their website.

Our system is easy to understand and easy to use. Give us a call at 705-742-4909 to make an appointment or visit us online at webdesigntitans.com to learn more about Website design and Search engine optimization.

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