Startups try to crack the minimal viable products of their data. ROR has lots of gems, which is small pieces of code or plugins which solve a particular problem. Gems allow making things faster and quick, you can say just in time. And there are lots of reasons to use RoR as first choice of framework to use to shape the idea in reality for a startup.
Many advantages and implementations of RoR standard features make it favorite choice for startups to kick start as it does not require redesign or recreation from beginning. It encourages and facilitates the use of web standards. Ruby provides dynamics and ability to integrate teams quickly while Engine yard and other PaaS provides world class data center deliveries.
Original source - https://laitkorblog.wordpress.com/2016/04/08/why-ror-development-services-attract-so-many-startups/
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