The first paragraph of this article provides a brief summary of the content. After investing significant time and resources into establishing your online presence, the next crucial decision is selecting the right web host. This article will guide you through the process, highlighting the importance of choosing the right platform, narrowing down your options, and monitoring your site to ensure maximum uptime.
While Unix may generally be more reliable than NT, it's important to remember that any server can become unstable when overloaded. Most web hosting companies host 250+ websites on a single server, which can lead to instability. If your web host doesn't disclose the number of sites they host on a single server, it's worth asking. For reference, Windows NT allows a maximum of 255 sites per server, a limit that many web hosts exploit for their lower-end solutions.
When it comes to price, remember that you get what you pay for. Don't expect enterprise-class uptime for a minimal monthly fee, even if it's guaranteed. Don't skimp on your options either. If you need extra email addresses, get them. Some options are essential depending on your website's functionality. Site traffic reporting tools can also be extremely useful.
Ensure your host provides 24/7 support, preferably with a toll-free number. Waiting for an email response when your site is down and you're losing business is not ideal.
Your website needs to be up and running 24/7 to be effective. Most top-tier web hosts offer money-back guarantees if your site is up for less than 99% of the time. Consider the following:
This downtime is when your business is effectively closed to potential customers. It's recommended to use web-based site monitoring services for accountability between you and your provider. You can't check your site's uptime at 3 am every day, but a good website monitoring service will notify you when your site is down at any time with diagnostic data to help identify the problem. These services can potentially save you money or even justify switching providers.