Determining where to hand out your promotional mugs is equally as important as deciding on what to have printed on them.
Knowing where to give out promotional mugs, however they do not understand the importance of a corporate identity and promoting a corporate culture within your office.
Corporate culture is very important towards a well functioning office, and giving your employees something to identify with is a large part of creating corporate culture. Now people might say that a promotional mug is a very small thing and how can it actively introduce a corporate culture? And this is a good question. A promotional mug is not going to be your only means of creating and fostering corporate culture, however it is a big part of helping to maintain corporate culture by creating an ongoing corporate presence.
The promotional mug helps to solidify a corporate identity among your employees by making the corporate logo and slogan part of their everyday lives. This may seem cheesy, and over analyzed, but it is actually true. Having promotional mugs will help to foster corporate culture among your employees. Do not look at promotional mugs is the only step however, to simply look at them as being one of many steps needed to help foster and maintain a healthy corporate identity.
Beyond being a crutch for corporate identity, promotional mugs are also useful as tools for promoting your corporation towards the outside world. Some corporations will have it easier than others when giving away their corporate promotional mugs, however it is not impossible for any company to give them out.
A good place to start is to pass out promotional mugs unaccompanied tours. Understandably not every company hosts company tours, however if your company is one of those that does passing out promotional mugs at the end of the tour is a great way to give people a keepsake to remember the experience as well as a lasting advertisement for your company.
If your company does not host tours of its offices or plants but does regularly give away freebie items, such as a radio station, then adding promotional mugs to your list of freely given away items is a great way to pass out your promotional mugs. However since not every company regularly gives away freebies it is advisable to have a backup strategy. Finding local events that may need a small corporate donation is a great way to find a venue to pass out your promotional mugs. This can be anything from small city run events in parks, to larger corporately hosted baseball days at a local stadium.
Promotional Pens - Adds Value To Your Existing Product
Promotional pens are very effective marketing tools. They add value to your existing products and services. Whether you have launched a new product or services or your brand is yet to get the required recognition, you can offer them to your customers as incentives to make your brand name a house hold name.
Promotional Pens Are Like Mobile Miniature Billboards
Promotional pens are very effective marketing tools and help you achieve your target in time. They are like mobile miniature billboards. They attract the attention of the customers instantaneously and create a desire in them for buying your products and services. They also offer more advantages than all other mediums of advertisements.
Promotional Pens Are Effective For Direct Marketing
Promotional items like calendars, DVDs, pens, pencils, keyrings or even stress balls help your prospective and current clients to remember your name and hopefully your uniqueness. It is an ideal marketing strategy that works with even small businesses with low marketing budgets. Pocket calendars are another affordable promotional item that you can give out early in the fourth quarter of the current year. However, promotional pens are considered the most effective advertising items.
