Postcard printing services are used by a wide variety of businesses for many different reasons. Postcards are an effective and inexpensive way to communicate to existing customers and potential customers.
Non-profit organizations, such as Helping Hands for the Blind for example, mail a lot of postcards. They may mail an oversized 8.5 inch x 5.5 inch bright green postcard printed with black & white text and offer to pick up your unwanted donations of usable clothing, household items, and furniture of which you receive a tax deduction for. Other types of non-profits such as religious organizations use high volume postcard printing services to advertise upcoming books, CD’s and speaking engagement dates to name a few. They generally use oversized postcards that are printed on a thick glossy paper, full color both front and back sides, and are filled with lots of graphics and text details. Chiropractors and dentists are another group of professionals who use postcard printing services on a weekly basis. Chiropractors like to send a regular sized 4 inch x 6 inch postcard, usually color graphics and text on front side and black & white on address side. They like to send birthday postcards to invite their customers to come in for a free adjustment. Dentist use postcards for promoting good dental health and some dentist even mail monthly or quarterly newsletters. A veterinarian will mail postcards to inform a pet owner about their pets’ upcoming vaccinations, free clinics etc. These are just a few examples of companies who use postcard printing and mailing services on a regular basis.
Postcards can also be used by companies or individuals to promote products, services or upcoming events such as concerts, boxing matches and theater performances. Individuals may personally distribute the postcards by placing on the windshields of cars, placing on counters at businesses such as health clubs, grocery stores, etc, or post on bulletin boards at car washes, laundromats, restaurants, health clubs and etc.
Postcard printing services are easy to obtain through online printers or a local print shops and can be designed at home or by the use of a company’s postcard design program online or by a hiring a graphic designer. Postcards are inexpensive, fun and easy to design. Many online printing companies even offer free postcard templates for use in designing your very own personalized postcard. Postcards are generally printed on a press for high volume orders, as this is the most inexpensive way to print postcards.
Postcards can be mailed first class or standard (aka bulk). Most cards are mail at a bulk rate since it is significantly less expensive for postage. But keep in mind that delivery for bulk postage range from one to three weeks. Therefore be aware of mailing time sensitive material using bulk postage.
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