Mobile accessories market is gradually taking shape, To make the best guide is the most important
As smart phones become increasingly popular, mobile phone accessories market was the trend of the outbreak, Market research firm ABI Research's latest...
As smart phones become increasingly popular,
mobile phone accessories market was the trend of the outbreak, Market research firm ABI Research's latest report shows that: in 2015, the income of mobile phone accessories aftermarket is expected to more than 50 billion U.S. dollars, the annual growth rate of 11.4 %. Last year, the global mobile phone accessories (excluding a part of phone box) income up to $ 26.5 billion.Can be seen, compared to ordinary mobile phones, smart phones more functional, More diverse with the interaction between users, so consumers are willing to buy more accessories. In the China, the first three quarters, sales of smartphones reached 22.203 million, and annual smart phone sales expected to reach 32 million, in large part to promote the domestic mobile phone accessories market with rapid development.For the domestic mobile accessories on the market, in addition to the traditional sense of mobile phone batteries, headphones, The other parts also began to appear, such as cell phone protective cover, mobile phone screen protector, and even more there are many manufacturers begin to tailored range of accessoriesof for popular mobile phones such as the iPhone 4, which makes the whole industry more three-dimensional.Market obviously feels this change, there have been a lot of the shop dedicated to selling mobile phone accessories in the traditional IT stores, such as the famous Hong Kong mobile phone accessories brands MOMAX recently opened in Guangzhou on China Square accessories store , mainly engaged in battery protection and high-capacity batteries and other beautifully designed mobile phone sets of products. Appear as a single product has been ancillary product sales of mobile phone accessories in front of consumers. .At the same time, consumers have some new awareness for mobile phone accessories; consumers are only concerned about the capacity of mobile phone batteries in the past, and now their security and stability of the cell phone battery also proposed new requirements, while the mobile phone protection sets of products in addition to protective effects, design, material and other materials have become a consumer consideration. Order to meet more and more rational consumers, the brand phone supplier continue to increase in product inputs: high-capacity battery as MOMAX launched at the factory has purchased five million yuan of insurance, Protective sleeve Snow Leopard series, the stylish series of different design styles for different groups of segments.Although,As the market is going to be mature, this's positive news for the legitimate mobile phone accessories manufacturers, but as a not fully standardized operation emerging markets, Counterfeit, poor quality cell phone accessories also become very popular in the market. To some extent, this damage and affect market, counterfeit battery products posed a grave threat to the consumerspersonal safety. If we do not make good guide, the situation of cottage-made mobile phones is likely to re-appear in the accessories market.