Want to Open Laundry? You Can Observe and Imitate How It Work!

Jun 25
08:29

2012

Sudiro Husodo

Sudiro Husodo

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In the area of Yogyakarta, almost every corner of the alley I found a laundry business kilogram. When I work out of town there was, I also found a kil...

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In the area of Yogyakarta,Want to Open Laundry? You Can Observe and Imitate How It Work! Articles almost every corner of the alley I found a laundry business kilogram. When I work out of town there was, I also found a kilogram laundry business is scattered in the corners of the city.Even in the countryside, too, I found the laundry business, just a few of them are still manual. Not to use the washing machine. Because many are interested in getting into this one type of business, then I would to tell you in general.As an initial illustration, I take the calculation of market share from other sites article. Unfortunately I forgot what the name of the site, had been so long since I read the article kilogram of laundry business sites.The site takes a sample of the city. In the city of Jakarta, said the site, has a population of approximately 8 million people with an estimated number of households some 2 million people. According to the site as well, the business market in Jakarta laundry kilogram newly flown in number about 5,000 households.Well, when each family in Jakarta the average family has four members with 1.5 pounds of laundry per day, then one day there are about 7.5 tons of people in Jakarta who washed clothes. And estimates of the nominal value is approximately equivalent to 3 billion dollars per month.That's just from the type of market or market segment family. Yet for hotel and restaurant segment. Although there are some hotels that have their own laundry, they also use outside laundry service for sheets, pillowcases, or tablecloth.And from the data I can from the site, to 2.3 million rooms in Jakarta, an average of 40% was taken to the affairs of laundry washed outside the hotel. Then the laundry services can earn 4.6 billion dollars per day from the hotel laundry. In general, this is also true in other cities. Quite right?Now, if the business model for its usaha laundry kiloan, I will discuss the methods used Flowers Laundry. The owner name is Ms. Nanik.The reason I use flowers as a sample laundry business which I will discuss is the first, Laundry Flowers have a special way to reach selection of market segments it can I say unique, accurate but simple. Second, Flowers Laundry close to my business office, so it's easier to interview him, ha .. ha .. ha ..Since the type of consumers that they take the kind of person who likes to wash clean and fragrant, then they are to be two ways of washing. So instead of using the washing machine, each machine cycle, Ms. Nanik always check each washing clothes. If there are less clear, will be done in  manual way. Especially in the crease and collar.Then to a thin shirt, 100% done by human hands. Maybe let me not be damaged or worn out clothes faster. Then, dressed in white, black and colored are separated. So do not just fade only who are set apart.And every time a customer receives from the laundry, for a piece of clothing of a customer are marked so that the clothing among customers who each other are not mutually confused.But you need to consider is if you will imitate and modify the methods used Flowers Laundry, you must understand that the segmentation is that they aim at consumers who are very concerned with the results of a clean and fragrant. So if in your area most consumers pay more attention to speed turnaround time, the above system may not be running.So stick with me a target that you shoot. Because if you are one of the target market segmentation, differentiation that you have will be in vain. You can do market research first to read of consumer behaviors that you aim at. Ok, here is a simulation calculation of profit and loss business opportunity deterjen laundry kilogram.

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