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Your business depends on the product you sell in the market and product varies with quality standards in the marketplace. The product you sell will generate good business and revenue if it's quality dimensions are equally measured. Mostly, when you sell the product you look for the distributors or wholesalers who can give you a proper scenario of the market conditions and demand of ultimate customers. You look for the people to do business with who meet your standards and requirements.
Surely, when you talk about standards and requirements of your business with wholesaler or distributor many questions arise in your mind, like, "Is the distributor reliable?"
"Are they well aware of market conditions"? "Are their standards of quality truly met?" "Can they provide me services of quality assurance"?
If your questions are same then let me answer your questions chronologically so that it could make your selection a bit easier.
The first factor comes in the mind is reliability in every business. A distributor or wholesaler is reliable if he or she provides quality of service and consistent response. In case of cell phones market, two things are in common interest, customer service and technical support. You can easily backup your products in market while partnering with such distributors who can provide you with these elements which later on helps you in making product development. Secondly, the distributor is judged in market conditions by pivotal understanding of the technology and industry knowledge. For example, a distributor could estimate that a customer requires gadget in its cell phone instead running an independent application software on it and this will raise a new demand in the market to get involved in this feature by you and your competitors as well so, in order to meet the expectations and perception of end user into real invention distributor will have to provide you with sufficient information of what exactly customer wants. On this basis, you analyze that what is the output of this new feature whether it will provide you increasing sales or it's just a changing trend. Further, it could help you in studying the attitude of end user towards a new feature in cell phones either it is giving advantage to him or her.
Thirdly, standards of quality can be measured by getting samples of products they are already distributing in the market in this way you can find out what sort of quality is delivered by distributor in the market before. Remember, the reputation of distributor in the market plays a vital role in selling your product. Proper Licenses and Quality certifications including Achievements could be a key to select quality distributors.
Now coming towards the last question about the services of Distributors, it could be identified by the marketing support they are providing through labeling, posters and pamphlets. They can also provide technology solutions to end user regarding your product usage in the market. Moreover, end user instructions and online access to distributor's website could also play major role in service consumption. The distributor with your partnership is always in the search for giving ease and comfort ability to end user which is a key to quality standard in distributor's and your business as well.
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