Most festivals focus or are based on societal relationships. Rakshabandhan is one such festival that celebrates the relationship between siblings. On this day, sisters bind their brothers to a lifetime commitment with the sacred thread otherwise known as Rakhi.
The foundations of society are based on relationships and social interaction. The essence of any festivity is to promote all these and it holds true for many Indian festivals. A celebration always brings members of the family and society together. Rakshabandhan is one such celebration focusing on the special relationship between a brother and sister. It honors the bond of affection between brothers and sisters, and on this day siblings pray for each others' well being and wish each other happiness and goodwill.
The festival falls on the Hindu calendar month of Shravana which comes generally in the month of August. People all over the country and Indians spread around the world celebrate this festival with lots of excitement and enthusiasm. And just like any other Indian festival the day is marked by a lot of festivities, such as family gatherings, worship, exchange of sweets and gifts and lots of noise with singing and dancing. As the name Rakshabandhan which means a bond of protection suggests, on this occasion sisters tie the silk thread called Rakhi on their brother's wrist and pray for their well being. The brothers in turn take a vow to take care of their sisters and gift her with various presents. In Indian tradition, the sacred thread of rakhi is considered to be so powerful as it strongly binds a brother and sister in an eternal bond of love and trust.
With the festival fast approaching, markets all over will be soon flooded with Rakhis and assorted gifts specially made for this occasion. Many stores suspend their regular businesses and stock exclusive items for the year's festival. Around this season ladies can be seen crowding the stores and shopping for their brothers. Traditionally on this day, brothers visit their sisters’ place and get the Rakhi tied in a small formal ceremony. In case they live in different locations or stay far from each other, sisters do it by post or courier along with roli, rice particles and sweets.
It is also a custom for the brothers to bless their sisters and present her with return gifts. But with the onset of time, the gifts are presented to each and everyone and sisters to brothers too.The trend of online shopping for the festival has also seen a rapid increase with many online sites providing a plethora of Rakhi gift ideas and easy delivery services. One can find exclusive rakhi gift ideas for sister online and choose from a variety of designs and styles ranging from traditionally handcrafted ones to designer and fancy Rakhis. People staying in any part of the world can visit these online sites and send Rakshabandhan gifts to their family and friends living in India or elsewhere in the world anytime and with fewer hassles.
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Commemorating one of the most promising bonds that exist between siblings, the festival of bhaidooj is just around the corner. Preparations for Bhaidooj starts well in advance and people are already out on shopping, looking for beautiful gifts for their brother. Celebrate the festival with great pomp and show.