Reinstatement of Amazon Seller Account Suspension in COVID-19

May 27
01:50

2020

Brian Fang

Brian Fang

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There were accounts that were suspended too due to non-compliance or violations of Amazon's new policies. The best way to get your account reinstated is by creating a plan. Send Amazon a POA explaining how you will address the problem that got you suspended in the first place.

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There have been a number of Amazon accounts and listings suspended due to non-compliance with Amazon Marketplace's fair pricing policy. The current COVID-19 pandemic throws some nasty revisions on Amazon's Marketplace's fair pricing policy.

Amazon's new rules on fair pricing had some sellers scratching their heads. There were instances where some listings were removed,Reinstatement of Amazon Seller Account Suspension in COVID-19 Articles but Amazon itself sells them at a higher price. There were accounts that were suspended too due to non-compliance or violations of Amazon's new policies.

Amazon's fair pricing policy says that the price can't be higher than the latest price pegged on or outside Amazon sites. Amazon also paused some customers' orders under the non-essential category to lessen the unnecessary mobility for workers' protection.

What happens then as soon as your account gets suspended?

Under Amazon's new policy, you can still ship any open orders of yours. If you have a balance in your suspended account, they will become available as soon as chargebacks on orders are deducted. The process would go on for as long as 90 days, but it could get longer than that.

To see your account's balance and other settlement information, you go to the "Payment" section of the Seller Central. Amazon can answer your queries about your balance and settlements by emailing them in this address: payments-funds@amazon.com.

So how do you reinstate your suspended account or your listings?

The best way to get your account reinstated is by creating a plan. Send Amazon a plan explaining how you will address the problem that got you suspended in the first place. Carefully include the following plans:

  1. State the steps you are and will be taking to comply with the Marketplace Fair Pricing Policy on all ASINs you offer.
  2. State the steps you are willing to do to not get suspended again with the same problem.
  3. Add additional information that you would like Amazon to know.

If you would like a comprehensive guideline or help in creating a plan, go to the "Appeal the Removal of Selling Privileges" in the Seller Central Help. When your plan is good to go, send it by clicking the "Appeal" button located next to the Performance Notifications page in Seller Central. Better yet, click this link (https://sellercentral.amazon.com/gp/customer-experience/perf-notifications.html) to get redirected immediately to the appeal button.

What happens after clicking that "Appeal" button?

Amazon will receive your action plan and review it for assessment. The period of assessment is not fixed but you can definitely follow up by emailing them. Please refrain from overdoing follow-ups. The pressure of you emailing them with your rants and frustrations wouldn’t make your application faster. To prevent account and listing suspension, visit your health account from Seller Central.