As recession is terrorizing the global economy, companies are crumbling leaving the employees to fend for themselves.
As recession is terrorizing the global economy, companies are crumbling leaving the employees to fend for themselves. Marketing through conventional means has intensified the rate of expenses. Hence Multi-Level marketing companies have established terms and conditions to eliminate cost of advertising and utilise the method of direct selling. Before the qnet fraud engulfed the market, MLM companies indulge in direct selling where a member of the business is provided with a business plan to promote the products of the company, and in case of sale the member would get a hefty commission in return. This strategy was appealing to a number of consumers and the number of members picked up pace as time passed. With the downward economy, people kept their day jobs intact and in spare time carried out the sale of the company products, thus stabilizing the income to the household.
The Qnet fraud has originated from two sources- one, the people who have enrolled in the company and felt like they have been cheated on while the other source is the rival companies that are on a constant mission to tarnish the company’s image. The people misinterpreted the MLM companies to be a quick money scheme. In reality the companies of this sort, believe in efforts coupled by hard work and are striving to make people understand the motive of its strategies. With a wide range of products at their disposal the representatives can sell these products to customers and acquire a reasonable amount of commission in return. It is a very simplified and ordered sequence of steps that need to be followed in order to meet the target. But if not played by the rules, the entire investment goes to waste.
The qnet fraud caught the market by surprise and riveting speculations added fuel to fire. The companies following a similar business plan were also targeted and bought under the spotlight. The rumours spiralled out of control and investigations were called for to deal with this matter. On probing into the facts, the truth finally got its way. The mayhem was nothing but a speculation without dire evidence so the MLM companies finally saw light at the end of the tunnel. Facing the humiliation and accusation was not easy but the companies gathered their strength and started afresh. The corporate sector is a tough nut to crack, and obstacles will erupt at any point. The main modus operandi of companies must be to fight and never give up.
Once the qnet fraud was cleared, the company began its upward climb once again. The struggle was not easy but sometimes hard work is just not a simple task.The MLM companies’ utilised new policies and tactics that were in contrast to the conventional methods may be that could have triggered the uproar. Another reason could be the personal failures and incorrect implementation of the company’s extensive policies. Few individuals found it appropriateto blame the company. Anyway the entire havoc taught a lesson to the people so that they are focused towards their business enterprise and do not indulge and entertain baseless rumours.
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