The purpose of this article is to help you understand the various important factors that should be kept in mind when considering to join an online wine club. In this article, you’ll learn how to choose a wine club that best suits your tastes, find out how to discover the unique benefits that the club offers its members, how to select the right wine deal and more.
People savour their wines in various ways. In today’s digital age, the web makes it easy for everyone to locate their most cherished wine types. In recent times, online wine of the month clubs have become a well-known method of sourcing delectable wines from all over the world. These monthly subscriptions allow members to receive either a bottle, multiple bottles or entire cases of wine each and every month. Wine of the month clubs offer a broad range of different online wine clubs to suit everyone, including sparkling wine clubs, red wine clubs, organic and natural wines, premium wines and more.
Selecting a monthly wine club that is best for you
While great deals on individual bottles of wine are always welcome, customers stand to save much more money in the long run if they opt to subscribe to a monthly wine club. How much money you stand to save and what are perks and benefits the subscription entitles you to obviously varies, depending on which club you ultimately decided on going with. Some monthly wine clubs offer express shipping, free delivery, better deals, customised services, free bottles of wine upon subscribing, along with a whole myriad of other loyalty program incentives that reward long-term customers.
The following is a list of ways to help you decide on a wine of the month club that is perfect for you.
1) Find out who owns the club
As with any transaction, be it online or person, one of the first things you need to do before you consider doing business with someone is find out as much as you can about the owner and their business history. Every business owner understands that reputation is everything. Businesses live and die by how customers and the wider community view their brand. Wine of the month club owners with an excellent reputation will have earned it by:
2) Discover which wines they offer
While it’s all well and good for a wine club to offer ‘x’ amount of wines per month for ‘x’ amount of money, it’s of little value to you if you don’t know what wines are actually going to be sent to you. It’s always wise to learn as much as you can about the various types of wines on offer and the quality of wine being offered.
3) Know how much wine you’re going to receive
Another important consideration is the number of bottles per monthly delivery. Will the wine club be sending you a pack of three, half a dozen, a case or just a single bottle of wine each month?
4) Learn about the styles of wine on offer
If a website isn’t willing to divulge the brands of the wines that they sell, be sure to contact them and ask them. It isn’t uncommon for wine clubs – especially cheaper ones, to only include low quality wine in their monthly subscriptions.
5) Overall value
Don’t make the mistake of only choosing a wine club based on its monthly cost alone. As discussed already, different wine clubs may offer a whole range of other tangible perks and benefits to the customer, such as loyalty programs and other special discounts.
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