Organizing Your New Business, Without Losing It (Your Mind, That Is)..

Organizing Your New Business, Without Losing It
(Your Mind, That Is).
Copyright @ 2003, John Hessemer
Webmaster @ http://ShiningBeacon.com

Before rushing headlong into a new internet business, let's
take a quick look at some of the elements that are involved
and how to get them setup and running. There are different
elements involved for different businesses, so I am going to
deal in generalities here.

Let's break it down into the most basic parts:

1. Research and Signup.

2. Setup.

3. Advertising.

Now let's break down these elements and figure out ways to
organize them for easy future reference.

1. Signup.

First and foremost is the research necessary to be assured you
are going into the right business for you. There are many types
of internet businesses, and finding one you are interested in
and enthused about is not always the easiest thing, but vital
to your eventual success.

A very important tool for any kind of research on the internet
is the "BOOKMARK" or "FAVORITE" tool in your browser. It's
very important to categorize your favorites into different
folders so you will be able to find them again at a later
date.

For instance you might want to start a folder called "Business
Opporunities" to keep any good looking offers you come across
while surfing in. You could further break down this category
into "Self-Owned" and "Affiliate Programs". When you do decide
to join a program, move it from "Business Opportunities" to
"Business Ventures" using the "organize" function in your
browser.

Another good resourse to use while searching for the right
business is one of the "Scam Checker" services available free
of charge on the internet. Following is a couple of them I have
used to good advantage in the past:

http://www.fraud.org/
http://www.scambusters.org/ A newsletter available about scams.

2. Setup.

To get setup properly for the running of your business it is wise
to keep everything pertaining to it in one location on your
harddrive. This makes it much easier to find what you need when
you need it.

You could start a "Business" directory and put folders in it for
the various aspects of the business. These again can be broken
down into easier to locate sections such as "Hit Programs",
"Affiliate Programs", "Promotional Tools", "My Businesses", etc.

Any venture you join should have it's own folder so you can
easily find information you need in the everyday conduct of that
business. Sub-folders could include "Advertising", "Links", etc.

3. Advertising.

This is of course the life blood of any business and probably
the hardest to organize. There are so many different aspects to
to advertising and differing schedules that these aspects take
place in.

When you first start in a business venture you are usually
advised to take some time and get familiar with the website and
and ad materials available to you. This is excellent advise but
you should take it a step further and take the time to copy the
ad material, catagorize it and save it to a folder inside the
folder for that business. That way, when you start to advertise
your business you will not have to go searching for the
information you need.

In your advertising folder you could have a notepad document
with "Text Ads", one with "Banners", one with "Ezine Ads", "Solo
Ads", etc. This method keeps everything you need at your finger-
tips and also gives you consistancy in your advertising.

Different types of advertising need to be placed at different
times on, different schedules and yet need to be tended on a
regular basis in order to be effective. A good way to do this is
also with a notepad document. When you place an ad, take the
time to note where and when it was placed, when it needs to be
placed again, and the ad campaign that was used.

A simple scheduling program could also be used to keep track of
when and where ads need to serviced. If you take the time to
setup a scheduling program and go to it daily to remind yourself
of what needs attention that day, your time will be used much
more effectively and you won't neglect any of the many aspects
that need to be used.

This is by no means a complete list of what needs to be done to
be successful in a business venture, but is intended to get you
off on the right foot from the start.

To Your Success,

John Hessemer

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John Hessemer publishes "Generating Income Streams Today"
Newsletter, a fresh and information packed newsletter dedicated
to providing support to home-based business people. For the
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