Bing Webmaster Tools: Not to be overlooked by best SEO’s

SEOs have always given huge importance to Google as a search engine, and why not, it attracts the maximum traffic as compared to any other search engine. But considering the fact that all individuals are different in nature and can search any engine for that matter, you should never overlook any search engine where you can use the space for promoting your business. Apparently, being found by someone online on a search engine is nothing but a free marketing strategy. So why not consider all the search engines equally instead of focusing only on the major one. SOE’s are committing a big mistake by just focusing on Google as a search engine and fighting hard to comply with all its standards and meet all the necessary steps to reach at the top ranking .Bing is another webmaster tool which needs to be considered while working for search engine optimization as it is the next most popular search engines after Google and yes not major but it also attracts huge amount of traffic.Google has been tantamount with searchers as well as SEOs for years, and Bing on the other hand quickly became surrounded with irony about why anyone would ever use Bing. Believe it or not, the two search engines aren’t as different as myths make you believe.Google caters the largest share of traffic online as compared to any other search engine. So, you must be wondering why to focus on bing if Google is the best. Probably the bing is not the best search engine but it still has its value.Bing: One important Source of Organic TrafficGoogle being the primary source of Organic traffic, bing counts to be the second highest source according to the research and data analysis. Bing attracts almost 20 to 30% of the traffic which cannot be overlooked and probably should be focused on. Something is better than nothing.Bing is expandingAs many of us is unaware of the fact that bing out powers the yahoo and AOL as search engines. The Yahoo partnership has been in effect since 2010, and the AOL partnership took effect in January 2016. So Bing’s reach is actually much larger than what is usually reported. Even without Yahoo and AOL numbers, Bing’s market share has been increasing steadily year over year. It’s up from 19.8 percent in February 2015 and 18.4 percent in February 2014.

Bing Webmaster Tools offers unique data and toolsGoogle and Bing do share many features and tools in common. But there are still many other features and tools that are exclusively offered by bing for e.g providing additional site diagnostic reports and testing opportunities. Bing being at the growing side is making a lot more effort by introducing latest techniques in order to make valuable space in the market.

So it is surely on the better side to use both the search engines for an effective SEO and save Affordable SEO Packages. This will not only bring more traffic but enhance your diversification levels and reach out different kind of customers. Also helps you with unique data tools offered exclusively by BING.