How to Easily Discover Niche Markets, Quickly Know What They Want, and Earn Massive Profits Again and Again

Do you wonder what it takes to develop your own book,
manual, special report, course, audio or video program
and earn over $50,000 in less than 6-months?

The answer is, to quickly capture hot selling topics from
niche markets you already know about.

Wait a minute?

Why would I intentionally limit my market to a smaller group
of potential buyers?

Aiming your infoproduct business at niche markets has
several advantages...

1. You've located a group of eager buyers before spending
any time on your product.

2. You know exactly where to go to research your and test
your ideas, concepts, products and marketing.

3. Niche markets provide a lifetime of fresh product ideas
- all with very little effort.

4. You can reach your buyers much easier, with less money
while getting 10 times the sales and profit from non-
targeted
audiences.

5. Continue to build your infoproduct empire by adding value
with additional products.

The trend toward niche publishing is exploding.

Most new publishers are small, niche focused and highly
profitable.

So how do you find and narrow down your search for your
niche market.

There are 3 steps: Identifying, understanding and
qualifying niche markets.

1. Identifying Niche Markets

A niche market is really quite simple to identify. What you
are really looking for is a group of people who...

a) Have similar interests and desires
b) That can be located
c) That can be easily targeted and accessed and...
d) That are willing to spend money on your products

In order to quickly understand and make money from your
niche, you want to make sure you identify niches that you
already have experience with, some level of understanding
or have significant contacts in.

Some examples of niche markets include:

Mega Publishing Star Dan Poynter's book on Hand-Gliding

Willie Crawford's successful Soul Food Cookbook

http://www.chitterlings.com

and Damon Zahariades excellent book on writing Special
Reports

http://www.infoproductcreator.com/part/damon.html

2. Understanding Niche Markets

99% of the time buyers make decisions based on emotions
rather than need.

They may NEED a new car, but they WANT a BMW!

They may NEED information on self-publishing, but they
WANT to see it on video from an expert in the field.

Live a day (or several days) in your market's shoes.

Read what they read. Go where they go. Monitor what
they say. Ask what they want, but more important find
out WHY?

What have they purchased in the past? What types of
messages work - what entices them to take their wallet
out again and again.

That's what understanding your niche means. The golden
key to earning BIG profits from niche markets is
understanding that market at a level you much deeper than
you may be willing to learn. You now know the difference
between massive wealth building and struggling business

3. Qualifying Niche Markets

OK. So you have identified a target market, you understand
their needs, wants, desires and motivation for such desires.

Next question!

Will they buy what you are offering? Will they continue to
buy to satisfy their need?

You can qualify by asking the following questions:

1. Do they have the means? Do they have discretionary
money to buy your products?

2. Have they bought before? You like to see a pattern of
spending on products in your area of focus.

3. What is the emotional driver behind people buying
products in your market?

Have you identified a niche market that meets these
criteria?

If not, please stop whatever you are doing and spend some
time on this.

Identify, Understand and Qualify your niche market and you
can turn peanuts into pure gold!