At times you will produce 2 or even more articles in one go. That is considered an article set.
There are several types of article sets – those written by topic or sub-topic, those written by style of writing, accidental sets of articles or articles that you wrote according to your customers’ or prospects’ inquiries and their frequently asked questions.
For example, if you are writing about earning money at home, you could write several articles each covering and introducing one of the popular work at home methods, and then the rest covering dealing with competition and common problems that people encounter in work at home business. That would be writing by topic and/or subtopics.
Writing by style could be if one of your article sets is written in bullet points, another discussing various issues, other again in questions and answers style or in conversational tone, etc.
Accidental set would be when you set a goal to write for example 3 articles of 300 words each, and you get inspiration in the process and end up with a lengthy, high quality 1000 words-long article. You can then break it in three parts, giving each part a title and there is an accidentally created set.
Prospects or customers -based sets are quite easy to make if you are in business that sells a product or is customer services- oriented. Customers often send many questions regarding services and products that your business provide. You can just group them by topics that they are covering and by providing an answer to each of the questions, you will also be writing an excellent article set.
If you are covering multiple topics in your articles, the best approach is that you create multiple pen-names for the article directories where you will be publishing your articles, so that your readers can easily find all the articles that cover one area of expertise under one pen name.
If you are using one pen name to write articles about topics that are too different from each other, you are risking brand erosion of your personal author name.
By using different variations of the same name, you can lock each variation of your name to a different topic, thus securing that your readers will only find articles on the same topic when they search under that particular pen name. This approach with article directories will both strengthen your article author brand and the message that you are conveying in your articles.
How To Write Most Effective Article Summaries
Article summaries are being displayed in most article directories, to help the readers decide which articles will best meet their particular interests. Its role is to ignite the readers’ curiosity and persuade them, in a few short sentences that your article is worth their time.
Why You Should Avoid Spun Articles At All Costs
The spun articles are being generated by a number of SEO ‘experts’ who are littering the Internet with this garbage in an attempt to outsmart search engines and avoid the penalty that search engines are giving for duplicate content. Such articles provide extremely lousy user experience and although the words do differentiate from the original copy, they are NOT unique.
Importance Of Providing Positive User Experience On Your Landing Page
The quality of the landing page that you are promoting within your article is immensely important. It has to provide a very positive visitor experience and leaves a strong impact on a reader so that he or she want to find out more about you and your website and keep coming back for more publications from you.
