Discover how you can start building a large list of friends, clients, associates, and customers using the social networking website Twitter. Many new users of Twitter constantly ask how they can use the site more effectively for their business and since Twitter has grown into an Internet mega-giant that is globally known and talked about, they are right to ask. The fact is Twitter is a fantastic tool for your business.
Let’s start talking about how you can start building a large network of friends, clients, associates, and customers using the social networking website Twitter. Many new users of Twitter always ask how they can use the site more effectively for their business and since Twitter has grown into an Internet mega-monster that is globally known and discussed, they are right to ask. The fact is Twitter is a fantastic tool for your business.
Internet relationships are very different from actual personal relationships. They are based primarily on trust, know, and like. Many people are reaching out to others through social network websites similar to Twitter, Facebook and many others. If you are new to Twitter you may not be aware that you can create your personal or business brand and virtually dominate your market, simply by building a list of followers.
Once you have opened your Twitter account you will want to work on creating your profile. Twitter lets you easily customize the look and feel of your profile page. You will want to pay close attention to your one line bio. Your bio line is important. Because, besides your Tweets, this is what people will look at and decide what type of person you are before they decide whether or not they want to follow you. You will only have 160 characters to describe who you are and what you do, so you have to make it good!
Also, you should have a photo. It’s essential that you use a real photo of you over an image your company logo. I recommend you use a real picture because people relate to real people and trust a user with a face. A user profile that has a business logo just screams sales and is a turn off for most people. You also have the option to upload a customized Twitter background to your profile. This is something you will want to utilize ASAP as this is a massive benefit and way to get free exposure for you or your business.
The next thing you will want to do after your profile is set up right is start to get ‘followers’. If you have business contacts or an email list that are already using Twitter, invite them to follow you. Put your Twitter url in your emails and on your websites and blogs asking people to follow you. You can even put your Twitter url on your business card, that way you can gather followers from offline as well.
Another thing that is important, especially for Internet marketers, is to seek out and follow the ‘gurus’ and the powerful users of Twitter. This will benefit you in many ways. It will give you a bird’s eye view of what they’re doing on Twitter, so you can learn how to improve your own results. It will also put you in front of all the people they are in contact with. You can’t fight curiosity. So, you may as well take advantage of it. People are curious by nature! They like to know who is following who, so often they will click on the links and check out the followers of people they know. They will follow them as well and by following the leaders, so to speak, you may naturally end up will new followers as well. Just try and keep your target market in mind when you choose ‘gurus’ to follow.
Now we can talk about getting your Tweets spread even further and increasing the chance of meeting even more people by using 're-tweets’. Re-tweeting is a common practice on Twitter where you’ll re-post someone else’s tweet that you like and you think your followers will like. With this method, you take the original tweet someone else has posted, and rebroadcast that same message to your followers. To do a re-tweet, simply type in RT at the beginning of your tweet and then a @ before the original tweeters username followed by their original tweet. Now Twitter will let you click the Retweet button on the Twitter website which will set up the RT function automatically.
Why should you re-tweet? When broadcasting the re-tweet, you should definitely give credit to the original poster in the way I showed you above. I know at first it may sound like this will only be good for the original tweeter, but re-tweeting can actually benefit you just as much if not more. Re-tweeting can provide more value to your followers. When you provide value to your followers, you make them happy! You are also more likely to attract followers. Providing quality content is usually a great way to build your business no matter what platform you use. Re-tweeting (can~will} also benefit your brand. If you point a reader to a source of valuable information that is truly relevant and beneficial to them, the amount of trust that they have in you will increase. It will also help you create relationships with the original posters.
Re-tweeting another user’s content is an act of kindness, and for the most part bloggers like to return the favor. You shouldn't expect someone to re-tweet your content just because you re-tweet theirs. Just keep in mind that your chances of being on the other end of a re-tweet increases as you re-tweet. The bottom line is re-tweeting is a excellent way to add quality and value to your Twitter page. If done correctly, re-tweeting can help you educate your followers, build your personal brand, increase future traffic, and connect you to other wonderful people in your niche. Just be careful, if you use it incorrectly, re-tweeting can actually hurt your personal brand and future traffic. You want to treat your followers like gold. Don't ever lead them to inappropriate websites or spam them with one sales pitch after another.
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